Director of Product Marketing, Veeam

Enterprise GTM

$171.8-440.2k

OTE

OTE reflects the expected total target compensation (TTC), inclusive of base pay and a competitive performance-based bonus. Salary dependent on location

Senior and Expert level

Remote from US

Data backup & recovery platform

Be an early applicant

Data backup & recovery platform

1001+ employees

B2BSecurityEnterpriseAnalyticsSaaSCyber SecurityCloud Computing

Be an early applicant

$171.8-440.2k

OTE

OTE reflects the expected total target compensation (TTC), inclusive of base pay and a competitive performance-based bonus. Salary dependent on location

Senior and Expert level

Remote from US

1001+ employees

B2BSecurityEnterpriseAnalyticsSaaSCyber SecurityCloud Computing

Company mission

To empower every organization to not just bounce back from a data outage or loss but bounce forward.

Job

Company

Role

Who you are

8–12+ years in product marketing or GTM roles in enterprise software
Strong understanding of enterprise sales cycles and complex deal dynamics
Experience building and scaling repeatable GTM motions
Track record of driving measurable outcomes: pipeline, revenue, adoption
Ability to work cross-functionally with sales, marketing, and product teams

Desirable

A GTM operator who knows how enterprise deals actually get done
Understand technical products and translate capabilities into use cases and outcomes
A leader in marketing and a partner to sales, with strong field credibility
Highly execution-oriented with a focus on business outcomes, not just assets
Comfortable in ambiguity, but relentless about driving clarity and results

What the job involves

We are looking for a Director of Product Marketing to own and scale the enterprise go-to-market motion—translating our platform and solutions into repeatable plays that drive pipeline, accelerate deals, and expand within strategic accounts
This role is focused on execution at scale: turning strategy into field success, and ensuring we win in complex enterprise environments
Define and operationalize GTM plays for enterprise customers across key segments and industries
Develop clear value frameworks aligned to enterprise buying groups (CIO, CISO, Data Leaders)
Partner with sales leadership to improve deal velocity, win rates, and expansion
Translate positioning and solutions into pipeline-generating programs
Align closely with demand generation, partners, and customer success to ensure consistent execution across the funnel
Support cross-sell and platform adoption within the existing install base
Build enterprise-ready sales plays, messaging, and tools for complex, multi-stakeholder deals
Develop battlecards, objection handling, and competitive positioning
Actively support strategic deals and top accounts with tailored messaging and deal strategy
Create repeatable frameworks for account targeting, segmentation, and deal progression
Ensure global consistency while enabling regional flexibility
Continuously refine GTM based on field feedback and performance data

Our take

The increasing reliance of businesses on data and the growing volume of data generated make organisations more vulnerable to cyberattacks. Veeam is a leading provider of backup, recovery, and data management solutions, focusing on simplifying backups for virtual machines, achieving any recovery objective, maximising investments, and reducing management overhead.

Veeam continuously introduces product updates, recently including cloud-native solutions to protect data across AWS, Azure, and Google Cloud. The company currently safeguards data for over 400,000 customers worldwide, including over 80% of the Fortune 500 and 70% of the Global 2,000, with clients like Fujitsu, Siemens, and VW.

Its acquisition by Insight Partners in 2020 enables Veeam to expand into new markets, fueling its continued growth. Veeam is poised to remain a leader by driving industry innovation and staying ahead of increasingly sophisticated cyberattacks.

Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

12% employee growth in 12 months

Glassdoor (3.7)

Company

Funding (1 round)

Jan 2019

$500m

GROWTH EQUITY VC

Total funding: $500m

Company benefits

Unlimited paid time off, plus 3 global VeeaMe Days for self-care
Paid parental leave: 8 weeks for all parents, 16 weeks for birthing parents
Medical, dental, and vision coverage from day one
Mental health support, therapy sessions, and digital wellness tools via SupportLinc EAP
401(k) retirement plan with matching contributions up to annual limits
Fertility, adoption, and surrogacy support through Maven, plus paid volunteer time
AirVet: 24/7 virtual veterinary care at no cost
Legal services, identity protection, and supplemental health insurance options
Tax-advantaged spending accounts for healthcare, dependent care, and commuting
Professional training and education, including courses and workshops, internal meetups, and unlimited access to our online learning platforms (LinkedIn Learning, Athena, O’Reilly) and mentoring through our MentorLab program

Company HQ

Lakeview, Kirkland, WA

Leadership

Anand Eswaran

(President & CEO)

Former President and Chief Operating Officer at RingCentral, Founding Advisory Board Member of the Technology Services Industry Association (TSIA), and former Corporate Vice President (various departments) at Microsoft. Previous Vice President of Global Services at SAP (Executive), Hewlett-Packard, and Vignette Corp.

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