Freelance Copywriter, Electrify Video Partners

Sponsorships, Programming Newsletter

Salary not provided

Mid and Senior level

Remote from Canada, Europe, UK, US

More information about location

Accelerating digital content brands

Be an early applicant

Accelerating digital content brands

21-100 employees

B2BEntertainmentDigital MediaAdvertising

Be an early applicant

Salary not provided

Mid and Senior level

Remote from Canada, Europe, UK, US

More information about location

21-100 employees

B2BEntertainmentDigital MediaAdvertising

Company mission

To turn creators into global media businesses by building teams, scaling the production and distribution of their content, and introducing new revenue streams across platforms.

Job

Company

Role

Who you are

The ideal candidate is adept at communicating the value prop for highly technical software products and devtools in a digestible and engaging way, demonstrating a keen understanding of developer culture and humor
You should be able to write in an authentic tone that resonates with this community, and convert them to our sponsors’ products via effective calls to action that don’t feel overly spammy or annoying.
Experience writing ads for developer tools, software and technology products will be beneficial, but is not required
Demonstrable experience writing commercial copy, whether agency or in-house
Demonstrable experience in copywriting with humour, satire, in line with the newsletter’s tone
Passionate about the Creator Economy and the educational YouTube space
Familiar with the newsletters space and how to write engaging ad copy for the format
A self-motivated individual who thrives both independently and as part of a team, with a strong desire to grow and develop
Highly organized, with excellent time management skills, attention to detail, and the ability to juggle multiple tasks and meet tight deadlines
An excellent communicator, both written and verbal, in English
This position is for a JavaScript-focused newsletter, so an interest in coding and programming is a big plus

What the job involves

We are looking for a passionate Copywriter to write sponsorships for a leading web development newsletter, which helps 200k+ professional developers stay informed on the JavaScript ecosystem in a fun and engaging format
Write sponsored segments for two newsletter editions per week
Digest technical software products and communicate their benefits to readers
Craft effective CTAs that convert readers to sponsored products
Communicate with sponsors to incorporate their revisions and feedback

Our take

In a landscape dominated by traditional media, the emergence of Electrify Video Partners addresses a key challenge faced by content creators seeking to expand their reach and monetize their material effectively.

Founded in 2021, Electrify specializes in YouTube content investment and acquisitions, providing a solution to the growing demand for scaling content to other platforms and devising innovative revenue streams. It has already invested in five channels, amassing a total of over 30 million subscribers, including popular science channels like Veritasium and Astrum, as well as the Lego-building channel SpitBrix.

As internet-first content creation continues to reshape the media landscape, Electrify positions itself as a key player in this evolution. A recent injection of funding will be allocated towards further YouTube channel investments and acquisitions, with a focus on disruptive, fast-growing businesses - underscoring a promising trajectory for the media startup.

Steph

Company Specialist at Welcome to the Jungle

Company

Funding (2 rounds)

Sep 2023

$85m

GROWTH EQUITY VC

Feb 2023

$50m

GROWTH EQUITY VC

Total funding: $135m

Company benefits

Work from anywhere with an allowance for tech
Flexible hours
Employee referral program
Dynamic environment

Company HQ

Westminster, London, UK

Leadership

Ian Shepherd

(Co-Founder & Co-CEO)

Previously founded The Social Store. Also worked as the Head of New Business Development at The Walt Disney Company and as Head of Strategy at BT.

Owen Maher

(Co-Founder & Co-CEO)

They are currently a Non-Executive Director at Visory. Previously an Executive Managing Partner at Findex, they also worked as a Principal at KKR.

Justin Reizes

(Co-Founder)

Began their career as an Analyst at Morgan Stanley. They then moved onto KKR where they served as a Partner for almost 16 years. They are now a Senior Advisor at Motive Partners and North Well Capital.

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