Business Marketing Executive, Launchmetrics

• Bachelor’s degree in Marketing, Communications, Event Management or a related field
• 3-4 years of experience in event coordination
• Strong organizational and time management skills with exceptional attention to detail
• Clear and confident communication skills, both written and verbal
• Ability to collaborate effectively with internal and external stakeholders
• Resourcefulness and problem-solving ability, especially in live event environments
• A proactive mindset with the ability to take initiative and work independently when needed
• Comfortable working in a fast-paced, cross-functional, and international environment
• If you're excited about this opportunity but don't meet every single requirement listed, we would love to hear from you and encourage you to submit an application!

Desirable

• The Business Marketing Executive will lead the planning and execution of high-impact digital and in-person events across our key industries
• Launchmetrics is seeking a skilled and detail-oriented Business Marketing Executive to lead the planning and execution of high-impact digital and in-person events across our key industries, including Fashion, Luxury, Beauty, Sportswear, Agencies, and Jewelry & Watches
• In this role, you will take ownership of coordinating a robust calendar of webinars, workshops, and physical events that drive brand visibility, audience engagement, and business growth
• This position is ideal for a marketing professional with 3-4 years of experience in event management, strong project management abilities, and a proactive, collaborative approach
• Reporting to the Business Marketing Director, you will work closely with teams across Content, Partnerships, Digital, Sales, and Customer Success to ensure every event runs smoothly and delivers measurable results
• You will also contribute ideas for enhancing event formats, improving engagement, and driving innovation in our event strategies
• Coordinate the planning and execution of online and in-person events, including product webinars, flagship thought-leadership events, and smaller targeted physical events across cities where Launchmetrics operates such as France, Italy, UK or the USA
• Manage end-to-end event logistics, including scheduling, speaker coordination, venue research and agreements, asset preparation, attendee management, and budget oversight
• Develop event-related content and slides, as well as event landing pages and value propositions, in collaboration with content and digital teams
• Build and manage event registration pages using tools like Unbounce and WordPress
• Collaborate with Partnerships, Social Media, Digital, Sales, BDR, and Customer Success teams to align on event objectives, promotion plans, and audience engagement strategies
• Oversee promotion of events to drive registration and attendance, working across multiple channels
• Manage the follow-up strategy and activities from events, coordinating efforts with the ABM Executive, Outbound Coordinator, Sales, and BDR teams to ensure timely and effective lead nurturing and identify business opportunities
• Assist in post-event processes, including reporting, content repurposing, feedback collection, and follow-up coordination
• Track and analyze key event metrics such as registrations, attendance, engagement, and business contribution, providing regular insights and recommendations for continuous improvement
• Leverage AI tools such as Claude and ChatGPT to streamline event planning, content development, project coordination and operational workflows, accelerating execution across the event strategy
• Travel to key regions, including the USA, UK, France, Italy, and other strategic locations, to manage and oversee local events for Launchmetrics

• We usually respond within a week
• Intro Call
• Meet & Greet
• Skills Assessment
• Culture Fit Interview
• Leadership Interview