Marketing Operations Manager, Sendbird
$140-160k
+ Equity program
1+ day a week in office (San Mateo, CA)
Messaging-as-a-service API
Be an early applicant
Messaging-as-a-service API
201-500 employees
Be an early applicant
$140-160k
+ Equity program
1+ day a week in office (San Mateo, CA)
201-500 employees
Company mission
Sendbird's mission is to build connections in a digital world.
Role
Who you are
- You are a leader and thrive in high-energy environments where you are able to own multiple initiatives
- You are an excellent communicator and use your communication skills to align a diverse set of stakeholders
- You are a problem solver with an affection for understanding human behavior; you understand what motivates people and how to affect that through your role
- You are a data enthusiast with strong attention to detail and have a great understanding of how to identify and resolve issues by utilizing data and associated technologies
- 5+ years in Marketing Operations
- 5+ years at B2B SaaS Growth companies and with dual Product Led Growth (PLG) and Sales Led Growth (SLG) strategy
- Deep domain expertise in building and optimizing marketing automation platforms, especially Marketo, ChiliPiper, Salesforce, LeanData, Bizible, Zoominfo, RingLead, Paid Media (Google, LinkedIn, etc)
- Bachelor’s Degree
What the job involves
- The Sendbird Revenue Operations team is looking for a Manager of Marketing Operations
- Revenue Operations consists of Strategy/Planning, Marketing Operations, Sales Operations, CX Operations, and Data Insights
- Across the lead-to-cash cycle, we own the processes, systems, and analytics
- This position will be at the core of our lead and pipeline creation activity and will drive cross-functional projects across Marketing, Growth / Demand Generation, and Sales
- Reporting to the VP of Revenue Operations, this person will be responsible for monitoring and enabling the delivery of leads and pipeline
- The ideal candidate will understand marketing activities and will build out systems, processes and workflows to support and augment them
- You will join a dynamic and empowering team that operates with urgency, a data driven mindset, attention to detail, and a commitment to creating and influencing a quality pipeline for Sales
- Lead our Marketing Operations efforts, and be a strategic advisor/partner to the Head of Demand Generation and our Marketing stakeholders
- Own the Marketing technology stack across various solutions, selection of new tools, and support the management of our marketing technology ecosystem (website, backend systems, measurement)
- Set up and manage integrations between our core Marketing and Sales systems and complementary tools
- Balance short term fixes with the design and implementation of long term solutions that scale
- Work with our global marketing and sales teams to ensure campaign programs are designed and executed effectively
- Manage our email calendar and inbound forms; Build, test and send emails, registration pages, and other campaign elements
- Monitor email deliverability and list hygiene to ensure optimal inbox placement and privacy compliance
- Ensure lead and contact data quality: cleaning, normalization, and imports
- Assist with lead and contact database management, attributions, and proper tagging
- Optimize lead and account scoring, nurturing and routing so leads are passed and prioritized appropriately
- Track, manage, and own our Demand Generation programs for effectiveness and results
- Build and update reports and dashboards to provide visibility into marketing campaign results and drive for conversion / velocity
- Define measurements for Inbound/Outbound, Channels, Lead Source, etc
- Refine our Attribution model to optimize for motion and ROI
Our take
Sendbird offers APIs to help companies build their own text and video communication features. The company's suite of solutions helps businesses worldwide improve customer retention, conversion, & optimized customer support.
The company has been developing its APIs fast, including adding moderation capabilities - an attractive feature in an age that increasingly prioritizes ‘clean’ online communication. Among its newest set of capabilities is Sendbird Live, combining livestream with chat to enable companies to create new and engaging experiences from a single tool.
Its clients include Reddit, Hinge, and DoorDash. They are, however, strategically raising further investment, as the field is competitive even with its impressive client roster and technological instincts, regardless, Sendbird is well positioned within the market to keep ahead of the competition.
Steph
Company Specialist at Welcome to the Jungle
Insights
27% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Apr 2021
$100m
SERIES C
May 2019
$102m
SERIES B
Total funding: $273m
Company benefits
- All-in-one wellness benefit (Use it on anything from workout equipment to hobby gear to gadgets to gaming consoles)
- Access to the Modern Health platform
- Paid holidays, accrued vacation and sick leave
- Paid volunteer time off
- Family or paternal leave
- We’ll pay for you to learn a new language with our global citizenship benefit
- Birthday off
Company HQ
Downtown, San Mateo, CA
Leadership
Brandon Jeon
(Head of Quality Engineering)Internet executive with over 14 years of experience, including technical sales, product management, project management, and engineering. Programming since the age of 9; they developed and launched Korea's first game portal game.korea.com at age 20.
Forest Lee
(Head of Design)Forest specializes in UI/UX and graphic design for apps/services, but also has extensive experience creating printed designs, CI/BI, and design goods. They developed over 10 different apps across two startups, 4 of which won #1 in lifestyle category on the AppStore.
Harry Kim
(Chief Architect)Harry has been working in IT fields since 2006 after graduated from Monash University with a BS in Computer Science and started their career with network security company. Harry also has experienced software development of broad IT fields including search engine, social network game, 3D mobile game and mobile SNS.
John S. Kim
(CEO)John founded two startups. Their first startup, Paprika Lab - a social gaming company, was acquired by GREE and they were Korea's all-time no.1 pro gamer in Unreal Tournament.
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