Director of Product Marketing, Samba TV

$170-180k

Salary applicable to CA and NY

Senior and Expert level

Chicago

Los Angeles

New York

San Francisco Bay Area

Data & measurement for smarts TVs

Open for applications

Data & measurement for smarts TVs

201-500 employees

B2BArtificial IntelligenceAnalyticsMachine LearningSaaSAdvertisingData AnalysisMedia

Open for applications

$170-180k

Salary applicable to CA and NY

Senior and Expert level

Chicago

Los Angeles

New York

San Francisco Bay Area

201-500 employees

B2BArtificial IntelligenceAnalyticsMachine LearningSaaSAdvertisingData AnalysisMedia

Company mission

To create data at the heart of TV, powering a more scientific approach to advertising and a better viewing experience for everyone.

Job

Company

Role

Who you are

Bachelor's degree required; MBA preferred
5+ years of experience in product marketing, with a strong preference for experience marketing to agencies and brands
Ad tech or TV analytics experience is a plus
Exceptional writing and communication skills, with the ability to simplify complex concepts for diverse audiences
Proven ability to drive results-focused marketing strategies while maintaining a clear strategic vision
Strong ability to collaborate across teams and build credibility with product, sales, and customer stakeholders
Passion for technology and innovation, with a deep understanding of market trends and customer needs
Ability to thrive in a fast-paced, high-growth environment, navigating ambiguity with confidence and adaptability

What the job involves

We are seeking a Director of Product Marketing to drive go-to-market strategies and support sales efforts across Advertisers, Publishers, and Tech Platforms
This role will be instrumental in developing compelling messaging, creating impactful marketing collateral, driving thought leadership, and working closely with Product and Sales teams to achieve business objectives
Lead the go-to-market (GTM) strategy for products, including target market definition, messaging, sales enablement, pricing, and market expansion
Collaborate with Product Management to shape market strategy, conduct competitive analysis, and influence product roadmaps
Partner with Sales and Services teams to drive revenue growth, improve customer retention, and enhance overall market positioning
Develop and continuously refine marketing collateral, sales tools, and product storytelling assets to enhance engagement and conversion
Establish thought leadership in the industry through content development, public speaking, and media contributions in collaboration with marketing and communications teams
Align product marketing efforts with broader Samba TV portfolio innovations to maximize impact
Support sales training and enablement, working with internal teams to develop training systems and curriculum

Our take

Samba TV is improving the TV viewing experience by employing analytics to better personalise adverts and recommendations. With a scientific and algorithmic approach to how smart TVs work, the company enables TV businesses to better capture and serve consumers - an offering which has attracted the likes of Disney.

In recent years, Samba TV has focused on making artificial intelligence and machine learning central to its offerings, in part through the acquisition of Disruptel. This has enabled heightened content recognition and non-intrusive ad unit development, both of which enable it to deliver more value.

Moving forwards, Samba continues to partner and integrate with a wide range of companies to expand its product offering and market reach. Its 2022 expansion into Australia suggests that the company has its sights set on becoming a global force to be reckoned with.

Kirsty

Company Specialist at Welcome to the Jungle

Insights

-7% employee growth in 12 months

Glassdoor (3.62)

Company

Funding (last 2 of 5 rounds)

Apr 2018

$7.5m

EARLY VC

Jun 2017

$30m

SERIES B

Total funding: $45.7m

Company benefits

Health & Wellness
Health Coverage
Volunteer Days
Stock Options
Unlimited PTO
Team & Company Events

Company HQ

China Basin, San Francisco, CA

Leadership

Ashwin Navin

(Co-Founder & CEO)

Previously co-founded i/o ventures and BitTorrent, serving there as President. Experience as an Analyst for Epoch Partners, Merrill Lynch and Goldman Sachs.

David Harrison

(CTO Emeritius)

Previously served as Senior Engineer for BitTorrent, and has experience as a Research Engineer for EECS at UC Berkeley and Rensselaer Polytechnic Institute (RPI).

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