Senior Growth Marketing Manager, Fluent
HubSpot
$115-130k
Plus bonus
Customer acquisition platform
Job no longer available
Customer acquisition platform
201-500 employees
Job no longer available
$115-130k
Plus bonus
201-500 employees
Company mission
To change the digital marketing industry through smarter technology and better economics.
Role
Who you are
- This is a high-impact, hands-on role for someone who thrives in a fast-moving environment, brings a performance mindset to every project, and leads with data
- 4–5+ years of experience in performance marketing, demand gen, or campaign execution
- Comfortable building and launching campaigns in HubSpot (or similar tools)
- Familiarity with LinkedIn Ads, Google Ads, and standard performance metrics
- Clear communicator with a knack for writing short-form, conversion-oriented copy
- Organized, proactive, and able to manage multiple campaigns at once
- Strong attention to detail and an eagerness to learn and grow
What the job involves
- Fluent is looking for a Sr. Growth Marketing Manager to own and accelerate full-funnel marketing programs that drive measurable results
- In this role, you'll blend campaign execution, paid media strategy, and content distribution to create momentum across channels - with a sharp focus on pipeline impact
- You’ll turn strong ideas into campaigns that convert - and just as importantly, you’ll build the reporting infrastructure to understand what’s working, identify opportunities, and continuously optimize for growth
- Expect to partner closely with sales, product, and growth leadership to align marketing efforts with revenue outcomes
- Plan, launch, and optimize paid campaigns across B2B channels, including LinkedIn Ads, Google Ads, and other performance platforms
- Leverage existing assets and content to fuel campaign creative and landing experiences
- Develop and execute structured testing plans to improve performance
- Support account-based marketing (ABM) initiatives through precise audience targeting and campaign alignment with sales priorities
- Build and send email campaigns, newsletters, and outbound sequences in HubSpot to engage prospects across the funnel
- Create and manage segmented lists to target the right audiences with relevant messaging
- Set up nurture workflows and collaborate with team leads to refine journey logic
- Coordinate with Sales and SDRs to ensure campaigns are aligned and that timely follow-up is happening
- Monitor performance metrics across campaigns and channels, including open rates, CTR, CPL, and conversion, with a focus on improving MQL-to-SQL conversion rates
- Create and maintain dashboards in HubSpot and Google Analytics
- Surface insights to help inform future campaigns and optimizations
- Repurpose and distribute content across email, paid, and organic channels
- Write and iterate on short-form copy for ads and promotional emails
- Coordinate with the creative team to manage assets and ensure campaign readiness
- Execute updates to landing pages, forms, and calls to action to support campaign launches and lead capture
- Implement SEO best practices on campaign-driven pages to improve visibility and performance
Our take
Finding new customers used to be a slow and expensive process for businesses, but modern adverts are driven by data to efficiently target consumers and optimize the success of campaigns. However, creating such data-driven advertisement campaigns requires data frameworks and digital content creators to support them, resources that many businesses are unable to access.
Fluent provides a data-driven digital marketing platform for businesses looking to find new customers through advertising by leveraging data analytics, digital media properties and simple software integrations. The company achieves this by capturing first-party insights through consumers who are searching for new brands, using predictive modelling to match these audiences with relevant ad campaigns.
Whilst data-driven advertising is nothing new, Fluent has taken the unique angle of collecting first-party data from consumers who sign up to their digital media properties with the intention of finding personalized brand recommendations. This approach ultimately benefits both parties, helping brands to find new customers who are actively looking for their products or services.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-5% employee growth in 12 months
Company
Company benefits
- Ample career and professional growth opportunities
- New Headquarters with an open floor plan to drive collaboration
- Health, dental, and vision insurance
- Pre-tax savings plans and transit/parking programs
- 401K with competitive employer match
- Volunteer and philanthropic activities throughout the year
- Educational and social events
Company HQ
Battery Park City, New York, NY
Leadership
Ryan Schulke
(Co-Founder & CSO)Experience as Account Executive for Innovation Ads and MediaWhiz Holdings LLC, and Media Director for Clash Media US.
Matthew Conlin
(Co-Founder & Chief Customer Officer)Experience as Account Executive for Innovation Ads and Trancos, and was Director of Sales for Clash Media USA from 2007 to 2010.
Don Patrick
(CEO)Joined the company in 2018 as COO, becoming CEO in 2021. Is also a Managing General Partner at Natirar and was CEO at SenecaOne Finance.
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