Director of Creative Studio, Culture Amp
$210-225k
+ Equity + Employee Share Options Program
Platform for staff surveying & analytics
Be an early applicant
Platform for staff surveying & analytics
501-1000 employees
Be an early applicant
$210-225k
+ Equity + Employee Share Options Program
501-1000 employees
Company mission
To build a better world of work by making the power of people analytics accessible to everyone.
Role
Who you are
- Ideally 10+ years of experience in brand design, including 5+ years leading and scaling creative teams in high-growth, cross-functional environments
- Proven track record of shaping and evolving high-profile brand systems at scale
- Exceptional creative direction skills with a strong portfolio of system-level, strategic brand work
- Deep expertise in brand strategy, identity systems, and translating design across diverse environments
- Demonstrated success leading cross-functional initiatives and aligning senior stakeholders around a shared creative vision
- Strong storytelling and communication skills, you can influence and align leaders and teams at all levels
- Comfortable navigating complexity, ambiguity, and organizational change
- Systems thinker, able to scale creative through documentation, process, and tooling without losing the craft
- A sharp eye for detail, consistency, and what good actually looks like
- Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria – unlike majority candidates meeting significantly fewer requirements
- We strongly encourage you to apply if you’re interested: we'd love to know how you can amplify our team with your unique experience!
What the job involves
- We’re hiring a Director, Creative Studio to lead Culture Amp’s in-house creative studio, the team responsible for how our brand shows up everywhere: campaigns, content, product launches, events, and everything in between
- This is the defining marketing creative leadership role at the company
- As the Director, Creative Studio you’ll set the visual and verbal direction for one of the most purposeful brands in HR technology
- You’ll lead a studio that doesn’t just execute requests, rather it shapes how the world understands what Culture Amp is and why it matters
- The studio is the engine behind our brand, and you’ll be the one driving it forward
- Lead, mentor, and scale a high-performing creative team, empowering both managers and individual contributors to do their best work
- Own the Culture Amp brand system and visual identity guidelines, ensuring cohesion, creativity, and consistent global application
- Drive creative strategy across integrated campaigns spanning product launches, thought leadership, customer marketing and more
- Partner closely with senior stakeholders across Marketing, Product Marketing, Growth Marketing, and Product to deliver brand experiences that drive measurable impact
- Advocate for brand and design as strategic business drivers, connecting creative excellence to pipeline and business outcomes
- Develop and retain top creative talent, fostering a culture of creativity, accountability, and growth
- You'll report to the VP of Corporate Marketing and collaborate across the marketing organization
Our take
The so-called ‘Great Resignation’ highlighted what top companies have understood for years - that perhaps even more important than technology or branding, a company’s most valuable asset is its people. Culture Amp is an HR tech startup helping companies protect and enhance that value.
From its start as a survey platform, Culture Amp has grown to encompass analytics for managers, like turnover prediction and team goal tracking. It differentiates itself through a team of “People Scientists" - organizational and behavioral psychologists who design surveys, work in its product team as analysts and serve as consultants for clients.
Culture Amp's unique insights have made major impacts inside boardrooms globally, but lately the company has seen slowing growth and persistent losses (as workplaces shift from culture and DEI). Despite this, the founder and former CEO insists the Unicorn is in a great place to continue pushing its mission, even in this more difficult economic environment.
Freddie
Company Specialist at Welcome to the Jungle
Insights
6% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Jul 2021
$100m
SERIES F
Sep 2019
$84.6m
SERIES E
Total funding: $281.9m
Company benefits
- MacBooks for you to do your best work
- Share Options - it’s important to us that everyone is an owner and can share in our success
- Medical insurance - for you and your family so you can feel safe in these uncertain times
- Excellent parental leave and in work support programme, - for those families to be
- Flexible working schedule - where we can, let’s make work, work for you
- Fun and inclusive digital, and (in the future) in-person events
- Work from home opportunities
Company HQ
London, UK
Leadership
Didier Elzinga
(Co-Founder & Executive Chairman)Former CEO of the company. Previously Advisor at Centor for 9 years and Non-Executive Director at Tourism Australia for 4 years.
Douglas English
(Co-Founder & CTO)Previously Solutions Architect at National Australia Bank for 5 years and Information Specialist at EDS for 1 years.
Rod Hamilton
(Co-Founder & Board Member)Former CPO of the company. Previously Principal Consultant at Unico for 4 years and Consultant at Accenture for 4 years.
Caroline Rawlinson
(CEO)Began as Chief Financial and Operational Officer in 2024, becoming CEO in 2026. Previously CFO then COO of MYOB, CFO at Trade Me and Formica Asia.
Salary benchmarks
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