Product Marketing Manager, Pulley
$110-150k
+ Offers Equity
Construction permitting platform
Be an early applicant
Construction permitting platform
21-100 employees
Be an early applicant
$110-150k
+ Offers Equity
21-100 employees
Company mission
Pulley is on a mission to help project teams break ground faster.
Role
Who you are
- Hands-on operator. You enjoy writing, researching, and producing the work yourself
- Strong communicator. You can take complexity and distill it into sharp, compelling language
- Self-starter in ambiguity. You turn fuzzy inputs into clear outputs with minimal direction
- Storyteller. You care deeply about narrative structure, clarity, and framing
- Builder mentality. You’re energized by messy, early-stage environments and see opportunity in the blank spaces
- Cross-functional partner. You build trust with Sales, Product, and Leadership by being reliable and easy to work with
- Insight-driven. You back your work with research, customer conversations, and data
- Resourceful. If the answer doesn’t exist, you hunt it down or create it
- 3+ years in product marketing at a B2B SaaS or tech company
- Proven experience creating messaging frameworks, personas, or product-centric content
- Strong writing portfolio across website pages, sales collateral, product explainers, or long-form content
- Experience partnering with Sales and Product to drive alignment and clarity
- Comfort conducting research and synthesizing insights into structured recommendations
- Bonus: Experience in commercial real estate, construction tech, or complex B2B categories
What the job involves
- Create and maintain personas, messaging frameworks, value propositions, and competitive positioning that clarify who we sell to, what we say, and how we win
- Translate product capabilities into clear customer benefits grounded in real-world use cases
- Write and produce website pages, product explainers, one-pagers, pitch decks, and other sales collateral
- Partner with Sales to refine talk tracks, objection handling, and customer-facing narratives
- Build internal enablement materials for product launches, new features, and strategic updates
- Support cross-functional teams with concise, accurate resource documents
- Conduct user interviews, win/loss analysis, competitive research, and market landscape assessments
- Turn findings into actionable recommendations for product positioning, differentiation, and feature prioritization
Our take
Getting a permit to develop a property can be a painfully long process, regardless of whether it is a small extension or a completely new build. Archaic communication workflows make the process unnecessarily slow, and a lack of a transparent permitting system often leaves developers in the dark regarding the permitting progress for months.
Pulley provides construction permitting software for property developers and homeowners, allowing them to plan, apply for a permit, submit it to city reviewers, and track progress within the same platform. The platform allows users to search an address to understand the exact permits required, with every project member having access to a progress timeline to maintain transparency and solidify deadlines.
Whilst the company will face challenges due to the conservative nature of paperwork-based construction permits, Pulley shows great potential to overcome them by focussing on making the job easier for everyone. Through this approach, the company aims to reduce permitting time, make jobs more efficient for city reviewers, and provide new opportunities for permit providers.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (1 round)
Jun 2022
$4.4m
SEED
Total funding: $4.4m
Company HQ
South Park, San Francisco, CA
Leadership
Charlie Jacobson
(Co-founder)Software Engineer and Product Manager for eero from 2016 to 2020. Experience as Product Manager for Amazon and Oasis Labs from 2019 to 2021.
Salary benchmarks
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