Demand Marketing Associate, Fetch

• At Fetch, we value curiosity, adaptability, and the confidence to explore new tools, especially AI, to drive smarter, faster work
• You don’t need to be an expert, but you should be ready to learn quickly and think critically
• We welcome learners who move fast, challenge the status quo, and shape what’s next, with us
• 2+ years of experience in B2B marketing, or B2C marketing with direct applicability to performance and demand generation
• Hands-on experience managing and optimizing paid media campaigns across LinkedIn, Facebook, Instagram, and Google Search
• Proficiency in HubSpot and Salesforce, with the ability to build, execute, and report on campaigns with minimal oversight
• Strong execution skills with the ability to manage multiple campaigns and deadlines in a fast-paced environment
• Experience owning end-to-end campaign execution, including asset creation, setup, launch, and performance monitoring
• Familiarity with email marketing, including copywriting, segmentation, deployment, and performance tracking
• Ability to analyze campaign performance, extract insights, and make data-driven optimization decisions
• Experience supporting or executing field marketing initiatives, including in-person events or trade shows
• Strong cross-functional collaboration skills, with the ability to work effectively with different teams of varying levels of seniority
• High attention to detail and commitment to quality across all marketing deliverables

Desirable

• It’s not just our users who believe in Fetch: with investments from Softbank, ICONIQ, DST, Greycroft, and partnerships ranging from challenger brands to Fortune 500 companies, Fetch is reshaping how brands and consumers connect in the marketplace
• When you work at Fetch, you play a vital role in a platform that drives brand loyalty and creates lifelong consumers with the power of Fetch points
• User and partner success are at the heart of everything we do, and we extend that same commitment to our employees
• We encourage our employees to challenge ideas, think bigger, and always bring the fun to Fetch
• We are hiring a Demand Marketing Associate to support scaling SMB and accelerating Mid Market growth with high-impact demand and lead generation programs
• This role is a key execution driver, responsible for building, launching, and optimizing campaigns across paid media, email, content, and events to increase awareness, generate qualified pipeline, and drive revenue
• The associate will own hands-on execution and performance measurement across core marketing channels while partnering closely with Sales, GTM, Product, Tech, and Creative teams to bring campaigns to market
• This is a full-time role that can be held from one of our US offices or remotely in the United States
• Execute end-to-end campaign setup, launch, and optimization for SMB paid media across LinkedIn, with expansion into Google Search, Instagram, and Facebook
• Manage hands-on creation of campaign assets including ad copy, audience targeting, and platform configuration across paid channels
• Monitor overall campaign performance, analyze results, and implement optimizations to improve lead quality and cost efficiency
• Own SMB and Mid Market email marketing execution including copywriting, asset creation, deployment, and performance tracking
• Build and manage email campaigns in HubSpot, including segmentation, testing, and reporting
• Support planning and on-site execution of SMB-focused in-person events, including logistics and coordination
• Partner with B2B Creative and Content teams to develop marketing materials such as physical and digital promo kits, direct mail, and sales collateral
• Ensure timely delivery and quality control of all campaign assets across channels and programs
• Monitor pacing for pipeline and revenue goals in Salesforce and create analysis reports on where to optimize, scale up, or scale back