Fifty is a technology company focused on large scale analysis of social media data to fundamentally redefine how organisations understand and engage their customers. At the core is the Fifty platform, which helps brands understand their audiences better and target them more efficiently.
This is done through making sense of complex audience datasets and developing them into tribes. This audience segmentation interface enables brands to delve deeper into what different sets of their customers care about.
Fifty's clients include Red Bull, Bentley, Save the Children, BrewDog and Garmin. In recent years, the company was very successful in Travel, Cruises, Theatre, and Live Events. Going forward, they see their privacy-by-design, cookie-less targeting solutions giving them the edge over competitors who help brands manage digital campaigns.
Kirsty
Company Specialist at Welcome to the Jungle