Performance Marketing Manager, Tellent Recruitee

• You are a Dutch native and are fluent in English
• At least 3 years of experience in a similar role
• An understanding of the nature of B2B (SaaS) marketing
• Experience with website CRO and the willingness to grow in this domain
• You know your way around the key online ad channels (Google ads, Linkedin ads, etc) and are keen to discover new ones
• You know how to write ad copy that encourages clicks and conversions
• You are autonomous. You don’t wait to be told what to do
• You are tech-savvy and love finding your way around new tools

Desirable

• As a Performance Marketing Manager, your main mission is to help Tellent grow the pipeline generated in the Benelux region through paid ads in combination with website conversion rate optimization
• You’ll be reporting to the Head of Growth and work closely with the local marketing team
• Your first 3 months will be spent focusing on learning everything about Tellent, its products, and the organization
• You will start optimizing our paid search and paid social campaigns for the Benelux region, in line with the regional objectives, positioning and overall goals
• After 6 months, you will have taken ownership over all of our paid search and social efforts in the Benelux region and you will have conducted a number of successful campaigns
• You will work closely with the rest of the regional marketing team to come up with ideas and execute on them
• You’ll also be involved in improving our website and building and optimizing landing pages
• After 1 year, you will be owning all growth activities in the Benelux region
• Together with the regional marketing team, you’ll be launching new campaigns on a continuous basis and reporting on the outcomes to improve our playbooks
• Creating, managing, and optimizing online ad campaigns on channels such as Google Ads, Facebook Ads, and LinkedIn Ads
• Creating and optimizing landing pages
• Testing and scaling new paid channels
• Improving the website through Conversion Rate Optimisation (CRO)
• Tracking, measuring, and analyzing all projects for future learnings and optimization
• Ensuring all technical aspects of marketing campaigns are properly configured and optimized