Performance Marketing Manager, Shine
€55-65k
Online banking management platform
Be an early applicant
Online banking management platform
201-500 employees
Be an early applicant
€55-65k
201-500 employees
Company mission
To simplify the daily life of business leaders and freelancers to allow them to focus on what really matters: their success.
Role
Who you are
- Experience: 5+ years of hands-on experience in performance marketing, managing significant budgets and optimizing acquisition funnels
- Strategic & Operational excellence: Ability to think strategically while being deeply operational and hands-on. You belong to the top 5% of performance marketers or have the curiosity and drive to get there. Strong understanding of bidding strategies, including value-based bidding and target ROAS
- Technical Mastery: Proven experience with advanced digital marketing technologies, tracking setups, data analytics, and performance measurement. Experience with lead scoring and passing data back to Google Ads
- Analytical Mindset: Proficient in interpreting data to make informed business decisions and optimizations
- Team Player: Excellent collaboration skills, comfortable working with cross-functional teams
- Language Skills: Fluency in English is mandatory; additional languages as French or German are a plus
What the job involves
- The team has two missions: generating revenue for Ageras by attracting and converting prospects, and retaining users by increasing their activation and engagement
- To stay on course and achieve these goals, the team consists of around twenty people divided into five team: User Journey, Organic Acquisition, Revenue Operations, and Performance Marketing—which you will be part of
- 👀 Here’s a quick look at how the performance marketing team is structured:
- Guillaume, our VP of Growth,
- Patric, Head of Performance marketing, and your future manager
- The Performance Marketing team, made up of your five future colleagues, working from France, the Netherlands, and Denmark to tackle all acquisition challenges in our markets and who are at the forefront of scaling our customer acquisition efforts
- By joining the Performance Marketing team, your goal will be to help Ageras continue its impact on its core users—entrepreneurs, as well as small and medium-sized businesses
- Joining us as a Performance Marketing Manager means becoming part of a well-structured Marketing team, where you’ll have an autonomous role with many projects to build
- Campaign Management: Plan, execute, and optimize large-scale paid media campaigns across Google Ads (Search, pMAX, DemandGen, App), Meta, LinkedIn, TikTok, Microsoft Ads, Apple Search Ads, and other platforms across France, Germany, Netherlands and Denmark
- Technical Expert: Build and evolve the tech and measurement strategies including:
- Media effectiveness measurement including lift studies and actionable E2E measurement
- Conversion tracking, consent mode v2, enhanced conversions
- Google Ads data hub for first-party data, BigQuery
- Building dashboards in Looker Studio using Funnel.io/Supermetrics
- Budget Management: Handle significant budgets, ensuring efficient allocation and maximum return on investment
- Cross-Functional Collaboration: Work closely with product, marketing, and sales teams to ensure seamless integration of paid acquisition efforts and alignment with broader business goals
- Black belt in Media Operations: Own SEM & Social Media campaign execution and media operations:
- Manage day-to-day execution of paid campaigns across multiple channels including SEM, social media, affiliate, and display
- Continuously monitor campaign performance metrics and make data-driven adjustments to improve ROI, such as bid optimization, audience targeting, and creative testing
- Implement A/B testing strategies to identify the most effective ad creatives, messaging, and targeting strategies
- Utilize automation tools to streamline campaign management and improve efficiency
Application process
- We usually respond within a week
- A quick call with Anne-Lucie (Talent Acquisition Specialist) to check HR points, followed by a video interview with Patric,
- A case study with a presentation to Patric and other team members,
- A half-day immersion when we will talk about your soft skills, and you will meet your potential future colleagues
- All this recruitment process will be in English
Our take
Many people dream of starting a business, but the stresses of banking and accounting prevent them from ever doing so. Hiring accountants is expensive and traditional bookkeeping platforms are failing to meet the demands of today's fintech landscape, showing the demand for an updated take on business banking software.
Shine provides an online banking management platform, offering banking and accounting services for SMEs, freelancers, startups, and agencies. The company's financial experts handle the accounting to free up time, in addition to offering consulting services for business growth and creation.
The rise of open banking has resulted in the fintech industry becoming oversaturated with startups, but Shine shows great potential to stand out due to its comprehensive accountancy services for any business size. Through this approach, the company aims to make online banking services more flexible and accessible whilst providing its customers with insightful and up-to-date financial advice.
Steph
Company Specialist at Welcome to the Jungle
Insights
41% employee growth in 12 months
Company
Funding (2 rounds)
Sep 2018
$8.4m
EARLY VC
Jul 2017
$3m
SEED
Total funding: $11.3m
Company benefits
- 👩💻 1 day of freelancing per month: The opportunity to put yourself in the shoes of our customers (with a free premium account!)
- 👪 8 weeks second parent leave + 3 days sick child leave
- 💚 Mutuelle: 100% health coverage for you and your family
- 🌏 Work from our Parisian offices or from your home (in France and in some European countries): Shine takes care of a furniture leasing to settle in well at home or a coworking space near you
- 🍱 Restaurant tickets: €9.05 per day for your lunches
- 🎶 Culture budget of €275 per year to buy books or listen to music
- 🤸 Sports pack: €300 per year to take care of yourself
- 🚴♂️ Bike + transport: Participation in transport costs, on folding seat or cycle path (Shine reimburses the kilometers made by bike!)
- ☀️ 8 to 10 days of RTT per year for all
- 🏝 1% holiday bonus paid in June
Company values
- 💖 Solidarity first - Solidarity is the cement of teamwork: we never hesitate to roll up our sleeves to help a team member or a client
- 💬 Honesty is the best policy - No trust without honesty! We ensure that our feedback is complete and constructive, and that we are always transparent with our users
- 🌝 Be ambitious, be humble - We are convinced that everything is possible if we tackle it together, but we remain aware of the path that always remains to be traveled. “It's always day one!”
- 💎 Build GEMs - We pay extreme attention to detail. We see ourselves a bit like craftsmen, who put their passion and expertise at the service of their customers
Company HQ
Mail, Paris, France
Articles
Leadership
Nicolas Reboud
(CEO)Experience as Senior Consultant for Auriverde. Co-founder of Mayoz from 2010 to 2013, and of Printic from 2013 to 2017.
Raphael Simon
(CTO)Experience as Co-founder of SAIO from 2013 to 2015. Lead Developer for Printic from 2015 to 2016.
Salary benchmarks
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Diversity, Equity & Inclusion at Shine
- Beyond this mission, we aspire as a company to have a positive social and ecological impact. We are committed to fostering diversity and inclusion within teams as well as within our community.
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