Product Manager, Health-E Commerce
$90-120k
+ Up to 15% Discretionary Annual Bonus
Connecting consumers to FSA & HSA eligible products
Job no longer available
Connecting consumers to FSA & HSA eligible products
101-200 employees
Job no longer available
$90-120k
+ Up to 15% Discretionary Annual Bonus
101-200 employees
Company mission
To educate and support individuals as they embark on the path to personal health improvement.
Role
Who you are
- The ideal candidate will have a customer-first mindset, strong understanding of software development processes, and expert knowledge of direct-to-consumer and B2B e-commerce strategies
- Bachelor's degree in computer science, engineering, or business/marketing
- Strong qualitative and quantitative analytical skills
- Familiarity with Salesforce suite of products (SFCC, SFDC, and Mulesoft)
- Strong writing and communication skills; ability to present to all levels of the organization
- Impeccable prioritization and project management skills
- Ability to learn quickly and adapt to changing market trends that will impact priorities
- Exceptional strategic and creative thinker with ability to think tactically to deliver more complex features
- Ability to identify opportunities and develop innovative solutions
- Knowledge of Atlassian suite (JIRA, Confluence, etc.)
What the job involves
- Health-E Commerce is seeking a Product Manager to join the Technology team, reporting to the Director of Product Management
- This role will be focused on analyzing FSA/HSA market trends and e-commerce best practices to develop and execute product vision and roadmaps that will drive revenue growth, innovation, and customer lifetime value
- Collaborate with key cross-functional stakeholders to set and prioritize strategic initiatives that will increase key metrics (i.e., conversion, AOV, revenue, engagement) across com and hsastore.com sites
- Utilize qualitative and quantitative data-driven approach to prioritize feature delivery for the Engineering team; familiarity with analytics tools such as Google Analytics, Power BI, A/B testing and user testing strategies is a must
- Manage product roadmap and backlog, ensuring that initiatives are delivered on time and adhere to quality standards
- Lead requirements discovery, prioritization, and execution efforts, including partnering with Tech leads and/or 3rd party partners to design technical solutions, user story writing and user acceptance testing
- Project manage feature development and/or 3rd party integrations – define scope, establish timelines, coordinate go-to-market strategies with Marketing and/or Sales team, define any legal, compliance, data and general reporting needs, etc
- Establish success criteria for all delivered features, including SEO and page speed/site performance considerations; measure success according to established success criteria and evolve product roadmap and backlog based on findings
- Support Technology team in triaging and resolving production issues, as needed
Our take
Health-E Commerce is one of the digital health industry’s leading providers of direct-to-consumer pre-tax health and wellness accounts. It is the parent company for a family of brands including FSA Store, HSA Store and WellDeserved. Combined, these serve millions of consumers in the US.
The company has flourished as an increasing number of Americans are using their workplace benefits to design healthcare solutions at a time of rising costs. Health-E Commerce’s brands have become trusted solutions for millions of consumers shopping with FSA (Flexible Spending Account) and HSA (Health Savings Account) currency.
The company has remained focused on continuous improvement and development of new/expanded offerings. This sets up Health-E Commerce nicely to remain a top player in the space.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Jul 2012
$2.2m
SERIES A
Apr 2011
$0.9m
SERIES A
Total funding: $3.1m
Company HQ
Dallas Downtown Historic District, Dallas, TX
Leadership
Zack Peckham
(CEO)Zack joined Health-E Commerce in 2017 as VP of Strategy, moving into the role of CFO in 202 and CEO in 2025. Prior to this, he spent nearly 5 years at Afton Capital PArnters as a Principal.
Stuart Hill
(CFO)Prior to joining Health-E Commerce in 2025, Stuart was the CEO of Kate Somerville Skincare and CFO of Unilever Prestige, Paula's Choice Skincare, and Dermalogica.
Keri Kaiser
(CRO)Prior to joining Health-E COmmerce in 2022, Keri spent 10 years at Children's Health as a VP then Senior VP of Marketing and Communications and then Chief Marketing and Experience Officer, SVP of Marketing, Communications and Experience.
Bhargav J. Shah
(Chief Product & Technology Officer)Alongside Health-E Commerce, Bhargav is the Founder and CTO of RSDB Consulting. Previously, he was the CTO of One Technology and Chief Information Officer at Pier 1 Imports and IntegraCore.
Rachel Rouleau
(CCO)Rachel joined Health-E Commerce in 2013 as a Compliance Director, she then moved into the role of VP of Compliance in 2022 and CHief Compliance Officer in 2022. Previously, she spent 4 years at WageWorks in various COmpliance/Communications roles.
Vik Panda
(CDHO)Prior to Health-E Commerce, Vik spent 19 years as a self-employed Consultant/Advisor. He was also the COO at Maximus and GM at Thirty Madison.
Seiya Vogt
(CMO)Prior to Health-E Commerce, Seiya spent 3 years at Thiry Madison as a VP of Marketing. He also worked as a VP of Marketing & Growth at Boxed.
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