Web Content Strategy Manager, Moveworks
$145-161k
3-4 days a week in office (Mountain View, CA)
AI assistant platform
Job no longer available
AI assistant platform
501-1000 employees
Job no longer available
$145-161k
3-4 days a week in office (Mountain View, CA)
501-1000 employees
Company mission
To help every employee get work done efficiently and effectively.
Role
Who you are
- Possess a creative and visionary mindset to identify long-term opportunities for Moveworks' content strategy
- Have 3-5 years of relevant experience in a B2B corporate setting, including but not limited to online publishing, website management, content strategy, editorial work, and digital marketing
- Required skills include complex project management, SEO, website content audit, inventory and strategy, and stakeholder alignment
- Desirable skills include experience in designing, building, migrating, refreshing, and localizing web content, media planning and buying, social media strategy and management, and user experience design and research
- Should have a good understanding of web content, digital asset, analytics, and content project management systems
- Knowledge of Adobe Experience Manager, Target, Analytics, and Creative Suite is highly desirable
- A background in writing, editing, and/or experience in design can be helpful
- Must be familiar with web content marketing and production best practices, tools, and processes
- Strong communication skills, both written and verbal, with exceptional grammar, spelling, usage, and attention to detail
- Ability to prioritize and balance competing demands, align priorities with overall corporate and marketing strategy, and build consensus among leadership and stakeholders while managing their expectations
What the job involves
- Collaborate with web colleagues to optimize web content and improve traffic, engagement, and conversion through audits and identification of opportunities
- Ensure timely, accurate, and impactful content by collaborating with stakeholders, content creators, publishers, and developers
- Manage a web editorial and design calendar to amplify corporate key messages and ensure audience understanding
- Conduct user research to align content plans with the web roadmap and maintenance schedule and understand user needs
- Advise marketers and creative teams on best practices for web copywriting, journey, and experience design
- Incorporate keywords and metadata into the content strategy to improve search engine optimization
- Collaborate with web and IT colleagues to prioritize projects and improve site performance
- Use web analytics reports to enhance recommendations for improving content and the user experience
- Provide optimization advice for web copy, design, and assets, including proactive recommendations for on-site strategies such as pillar content
- Coordinate content activation with paid media and social teams based on the campaign plan
- Analyze content marketing data to anticipate customer and prospect needs and identify trends
- Develop and manage localization plans for the website to ensure global accessibility
- Keep up-to-date with competitor sites, content strategy innovations, best practices, tools, and techniques, and document best practices to share with the team
- Maintain a thorough understanding of the Moveworks product portfolio, customer personas, business strategy, key messages, strategic partnerships, and stakeholders
Our take
Moveworks provides IT service and helpdesk support through an AI-driven chatbot. Its system utilizes information about an employee, such as their role and seniority level, to deliver the correct information or carry out processes. Moveworks claims to solve 30% of IT support tickets within weeks of implementation.
In 2024, Moveworks opened a data center in Australia and its service has seen strong uptake from large enterprise-level companies, where IT teams deal with hundreds of requests at a time, helping to minimize backlog and gain back employee time. As more and more workers move from office to home or hybrid, IT support requests have boomed, opening up the opportunity for Moveworks to expand its client pool and provide solutions to help with this change.
With its upcoming acquisition by ServiceNow, Moveworks is stepping into an exciting new chapter. Joining forces with ServiceNow means its AI assistant and enterprise search tools can reach even more employees and businesses, helping make everyday work tasks easier and faster. The deal also sets Moveworks up to be a key player in the future of workplace AI, showing that its technology is ready to grow and make an even bigger impact.
Steph
Company Specialist at Welcome to the Jungle
Insights
97% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Jun 2021
$200m
SERIES C
Nov 2019
$75m
SERIES B
Total funding: $305m
Company benefits
- Fully paid medical, dental, and vision coverage
- Short-term disability, long-term disability, and life insurance
- Unlimited PTO — most staff take between 4-6 weeks each year
- 16 weeks paid parental leave
- Competitive salary — we’re one of the best-paying companies in the Bay Area
- 401(k) program
- Equity and stock options
- Commuter and parking benefits
- Office closures for Global Employee Appreciation Days twice per year
- Manager mentorship program
- Buddy program for new hires
- Paid industry certifications
- Continuing education stipend
Company HQ
Mountain View, CA
Leadership
Bhavin Shah
(Founder & CEO)After an MA at Stanford, Bhavin worked as a Director at LeapFrog Enterprises before co-founding Gazillion after 5 years in 2005. They left their CEO role at Refresh to co-found Moveworks in June 2016.
Vaibhav Nivargi
(Co-Founder & CTO)Vaibhav began their career as a Stanford University Research Scientist before working for Aster Data as a Software Engineer. Having started ClearStory Data in 2011, they co-founded Moveworks in 2016.
Varun Singh
(Co-Founde r& President)Varun worked for half a decade as SVP of Product at Sefaira before spending 2 years as Lead Product Manager at Facebook. They left in 2016 to co-found Moveworks.
Jiang Chen
(Co-Founder & CTO of AI)Jiang took a PhD at Yale in Computer Science before working as a Columbia Research Scientist and spending 7 years at Yahoo! and Google. After a year at Airbnb, they co-founded Moveworks.
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