Customer Experience Associate, Cuyana

The company wants to disrupt fast fashion by calling on consumers to buy less, buy better. It’s a large task to undertake, but Cuyana appears to be making great headway, as it has a steady stream of return customers.

For further growth, the company will be banking on this continued loyalty as well as more visibility in the mainstream. Keeping true to its sustainability focus, it also launched a resale programme, where fashion lovers can buy, sell and donate unwanted garments.