Director of Analytics, Burner
App for creating temporary phone numbers
Posted today
App for creating temporary phone numbers
21-100 employees
Posted today
21-100 employees
Company mission
To build best-in-class software products that empower millions of customers with better control of their privacy,c communications, and identity.
Role
Who you are
- 7+ years of hands-on experience measuring and analyzing user funnels and behavior (advertising, marketing, acquisition, engagement, etc) in a production environment
- A strong fluency in technical analytics fundamentals, e.g. tag management, a/b/multivariate testing, basic statistical analysis
- At least 2 years of experience in mobile, and demonstrable familiarity with the universe of current web and mobile reporting, measurement, and analytics tools (app stores, Mixpanel, install attribution, Google Analytics, etc)
- Experience with a consumer subscription product, and familiarity with marketing automation programs and tools, preferred
- The ability to independently generate and and effectively communicate insights based on data interpretation that help drive good decisions in a fast-moving, imperfect information environment
- Exceptional organizational, written, and communications skills
- The Director candidate will have 5+ years of experience and/or significant team leadership and production-scale experience
What the job involves
- The Director of Business Analytics will be responsible for building a center of excellence around analytics, reporting, and data-driven decision-making, as well as leading development of the infrastructure to support it end to end
- This is a new role and will be a mission-critical part of the team that manages the growth and optimization functions for one of the top-grossing apps in the Apple and Google app stores and will work closely with stakeholders across business, product, design, marketing and technical teams
- This role will report directly to the CEO and will have a significant impact on revenue and growth metrics, representing an opportunity for qualified and passionate candidates looking to build a practice from the ground up or level up from a more specialized role
- Overall ownership of the strategy for data collection, instrumentation, storage, analytics tools, and reporting
- Develop specifications and serve as the “source of truth” for instrumentation, tagging, and other analytics implementation elements
- 3rd-party tool sourcing, evaluation, and selection
- Develop insights and lead ideation, evaluation and implementation of a queue of a/b tests and other optimizations across acquisition channels, product and communications touch points that drive improvements in user activation, engagement, retention, and conversion metrics
- Dashboard and visualization development and communication to key company and board stakeholders
- Evangelize and drive buy-in for data and data-driven decision making as a source of value
Our take
Whilst burner phones have an understandably shady reputation, the ability to make and receive calls & texts whilst protecting your personal information has a broad and by-the-book range of use cases. Not only does it promote better security when giving out your number - say for online dating, or putting up Craigslist ads - it also tallies with a broader push towards data protection more generally.
The Burner app, started by Ad Hoc Labs back in 2012, has been offering this service long before data privacy became a hot-button topic. The app reroutes incoming calls to a temporary number purchased by users, and it is then forwarded to their device.
Burner appears to have been growing steadily since launching back in 2012, adding features like the ‘GhostBot’ and inter-app connectivity. It remains one of the go-to burner number apps, in a market that has been growing since its launch. With competitors like Hushed and CoverMe offering more options globally, and Sideline offering its service for free, Burner may have to stay focused on sharpening its offerings to stay ahead.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (1 round)
Oct 2013
$2m
SERIES A
Total funding: $2m
Company benefits
- Be Well: Full health and dental coverage for employees, dependents, and domestic partners
- Invest in Your Future: Get a 401k with a 4% company match
- Develop Your Career: Invest in your future with paid training, conferences, and online learning
- Get Fully Equipped: Apple laptop, test devices, second monitor - get whatever you need to do your best work
- Work in Style: Get a stipend to improve your remote setup, or use our safety-first office space in LA
- Lots More: From parental leave to charitable giving matches, and more
Company HQ
Silver Lake, Los Angeles, CA
Leadership
Greg Cohn
(Co-Founder & CEO)Previously co-founder at Auctions for Change, then joined Yahoo! as the Director of Strategy and Business Development. Moved on to serve as their Senior Director, Global Head of Product for Social Monetization & Games.
Will Carter
(Co-Founder)After working as Director of Technology at iconmobile LLC, they worked as a Senior Researcher at Nokia. They then moved on to the role of Director at Nodesnoop Labs.
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