Growth Marketing Manager, Sprig
$130-180k
+ Equity
User research and real-time analytics platform
Be an early applicant
User research and real-time analytics platform
201-500 employees
Be an early applicant
$130-180k
+ Equity
201-500 employees
Company mission
To help product managers, user researchers, and growth marketers uncover customer insights in real time so they can make informed product decisions, faster.
Role
Who you are
- 2–3 years of experience in growth marketing, digital marketing, or paid acquisition, ideally in a B2B SaaS setting.2–3 years of experience in growth marketing, digital marketing, or paid acquisition, ideally in a B2B SaaS setting
- Strong working knowledge of Google Ads, LinkedIn Ads, and performance optimization, with experience running experiments and optimizing for CPL and lead quality
- Experience planning and optimizing lifecycle campaigns (e.g., onboarding, re-engagement, upsell) and strong proficiency in marketing operations, especially within HubSpot
- Analytical mindset and comfort working with campaign data to uncover insights
- Collaborative, curious, and eager to grow across multiple areas of marketing
- Highly organized and able to manage multiple projects simultaneously in a fast-paced, team-oriented environment
What the job involves
- We’re seeking a Growth Marketing Manager to own and scale Sprig’s acquisition and lifecycle marketing programs, while supporting the broader marketing team across digital, events, and cross-functional campaigns
- This is a unique opportunity to join a fast-growing, product-led SaaS company and make a measurable impact on pipeline generation, customer retention, and revenue growth
- Reporting directly to our Head of Marketing, you’ll play a hands-on role in campaign execution, optimization, and cross-team collaboration
- Manage day-to-day execution and optimization of paid acquisition campaigns across Google Ads, LinkedIn, and other key digital channels
- Continuously test and iterate on ad copy, landing pages, audiences, and budget allocation to improve campaign performance
- Optimize lifecycle campaigns and nurture flows to improve engagement and lead conversion
- Analyze and report on paid media and lifecycle campaign performance with insights and recommendations
- Support broader marketing programs such as virtual events, lifecycle campaigns, and integrated campaign launches
- Collaborate cross-functionally with sales, product marketing, and lifecycle teams
Our take
Designed to make product research and analyzing qualitative data faster and more thorough, Sprig (formerly UserLeap) is an AI-powered technology platform. Its tools are trusted by teams of 1 to 10,000, included a whole host of innovative companies, including Square, Dropbox and Adobe.
The company was conceived after a product manager noticed how difficult it was to obtain rich customer insights at a quick enough pace to help influence product development. What makes Sprig unique is that its research is continuous and in-the-moment, meaning product managers can see their customer insights at all times. Users can deploy a range of their ‘micro surveys' to better understand their clients and access powerful AI analysis for video interviews.
Sprig has backing from top investors like az16 and Accel, and is using its 2022 funding to expand the service line, accelerate the roadmap and invest in more integrations and partnerships. This puts the company on track to continue its upwards trajectory, especially as it saw a revenue growth of 300% in 2022 alone.
Steph
Company Specialist at Welcome to the Jungle
Insights
115% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Jun 2021
$38m
SERIES B
Dec 2020
$16m
SERIES A
Total funding: $58m
Company benefits
- Competitive Salary
- Competitive Employee Equity
- 401K Program
- Medical, Dental, and Vision Benefits
- Additional Wellbeing Benefits
- Generous Paid Time Off
- Paid Parental Leave
- Hardware & Software
- Work from Home Equipment Stipend
- Professional Development Stipend
- Flexible Work Options
- Access to Sprig Offices
- Company Events
Company HQ
Financial District, San Francisco, CA
Leadership
Ryan Glasgow
(CEO)Ryan has deep experience scaling companies from early stage to successful exit having been a team member at Weebly (acquired by Square) and Vurb (acquired by Snapchat).
Salary benchmarks
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