SEO Lead, Bitpanda
+ Stock options
Crypto exchange
Job no longer available
Crypto exchange
501-1000 employees
Job no longer available
+ Stock options
501-1000 employees
Company mission
To reimagine what it means to invest, by making simple, easy-to-use financial products for everyone.
Role
Who you are
- 5+ years of experience in SEO in a senior role with an international remit. Passionate about SEO and Organic Growth - you know the landscape of industry tools to audit, research, and analyse search as well as website data, and how to derive meaningful insights from what you uncover
- Strong organisational and leadership skills with proven track record of building and leading teams
- Strong analytical skills, with experience using data to inform decisions and drive performance
- Organised and diligent, with the ability to coordinate multiple projects simultaneously with strong attention to detail
- Proactive attitude and strong communication skills - you identify potentials and communicate them in a clear way. You challenge others and yourself through critical thinking and the desire to continuously improve structures, processes and overall performance
What the job involves
- As the SEO Lead you will be responsible for all Organic Search topics at Bitpanda with the aim of improving organic performance and revenue
- The Organic Search department consists of Content, SEO, and ASO - you will be part of a cross-functional and highly-driven team with a primary mission of improving and optimising Bitpanda web properties for users to get rewarded by search engines by doing so
- Own and prioritise the Organic Search roadmap across on and off page SEO, technical SEO, content strategy and ASO
- Own the Bitpanda website with a focus on organic acquisition and revenue, website optimisation and conversion, and content creation. Lead the re-development of our brand website and CMS migration, ensuring architecture, content and design are aligned to strategy and delivering our value proposition messages in the most compelling ways
- Lead Bitpanda’s Organic Search strategy, aligning with our target audience segments and use cases to drive organic growth
- Collaborate and manage relationships with the wider Marketing team as well as Product, UX and Engineering to find the best and most pragmatic solution to meet the needs of users and bots. Help others to learn and grow - SEO can be abstract, but you’ll know how to distil SEO concepts in an understandable way
- Train, manage and develop the Organic Search team: help SEO, Content and ASO to find creative yet efficient ways to improve the quality and quantity of outputs. Provide strategic direction to the team to improve organic performance
Our take
Founded in 2014, Bitpanda wants to reinvent the world of finance and help people trust enough to build financial freedom for their future. The company offers an investment platform rooted in the belief that investing should be safe, easy and accessible.
There are a number of trading platforms in competition with the Austrian-founded Bitpanda, including some large US-based players. Nonetheless, Bitpanda has made its mark by remaining Europe-focused, boasting offices and tech hubs across over eight cities from Berlin to Milan.
In 2021, Bitpanda closed a round of series C funding, which took the company’s valuation to over $4B, and helped it achieve international expansion and growth. With its strengthened position in current markets, Bitpanda has partnered with the likes of Visa on its Fintech Partner Connect Programme whilst establishing new opportunities in the UK, Central, and Eastern Europe. 2024 saw it reach an impressive milestone of 5 million retail investors on its platform, with half a million of those coming from the second quarter of 2024 alone. This indicates a boom in business for Bitpanda, that is still on top of its game a decade after founding.
Steph
Company Specialist at Welcome to the Jungle
Insights
-36% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Aug 2021
$263m
SERIES C
May 2021
$11.4m
SERIES B
Total funding: $496.4m
Company benefits
- Unlimited fully-paid annual leave
- Recharge Breaks
- 20 weeks gender-neutral New Parent Leave
- 60 days Work From Anywhere* following the 80/20 Rule
- €500 Work from Home budget
- An attractive individual stock option plan* in a high growth company, and a competitive salary
- Exclusive premiums when trading on Bitpanda
- Learning & development opportunities
- Top-notch “tech pack” – your choice between PC or Mac
- Bitpanda merch to keep you swagged out and living the Bitpanda brand
- A global Bitpanda team of fast-moving, talented, “roll-up-your-sleeves-and-make-it-happen” kind of people who are united (across cultures and time zones) by our unique way of working
Company HQ
Leopoldstadt, Vienna, Vienna
Leadership
Christian Trummer
(CTO)Previously acted as Lead Software Engineer for MRM Systems.
Eric Demuth
(CEO)Graduated from The London School of Economics and Political Science with a degree in International Finance and later from Vienna University of Economics and Business.
Paul Klanschek
(CEO)Received a Bachelor's Degree in Business Administration and Management and, later, a Master's Degree in Finance and Accounting, both from the Vienna University of Economics and Business.
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