Advertising Account Manager, Vungle
JetFuel
Mobile advertising and app monetization platform
Job no longer available
Mobile advertising and app monetization platform
201-500 employees
Job no longer available
201-500 employees
Company mission
Vungle's mission is to help clients drive greater customer engagement and profitability. It does this by helping them monetize apps through creative, personalized in-app adverts, reinventing how people experience and discover mobile applications.
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Company mission
Vungle's mission is to help clients drive greater customer engagement and profitability. It does this by helping them monetize apps through creative, personalized in-app adverts, reinventing how people experience and discover mobile applications.
13% employee growth in 12 months
Our take
Vungle is on a mission to deliver the highest value users through optimized and engaging ads. Their in-app video platform allows developers to monetize their game or app through their SDK, as well as promotion on a performance model by paying for installs, or in-app actions. Keeping marketers in the driving seat for calibrating a high ROI, Vungle charge on a cost-per-action basis.
Acquired by Blackstone in 2019, Vungle has some weight behind them which has assisted with the recent acquisition of influencer marketing platform JetFuel. It's a smart move, in that every creator in the JetFuel economy is a chance to expand Vungles reach for advertisers into social channels.
The global influencer marketing industry is expected to reach $13.8 billion in 2021, and Vungle is poised to take a slice of that huge pie. With access to JetFuel's 15,000 fully verified influencers as well as a combined reach of over 5 billion Instagram and TikTok users, they are cleverly capitalising on eMarketer’s most recent estimates that 68% of US marketers will use influencer campaigns this year.
Kirsty
Company Specialist at Welcome to the Jungle
Benefits
- Work from home opportunities
Funding (last 2 of 3 rounds)
Feb 2014
$17m
Aug 2013
$6.5m
Total funding: $25.5m
This company has top investors
Leadership
Zain Jaffer
(Co-founder)Zain started their career as co-founder & CEO of CyberPlanet and JuicyDuff before studying at King's College London and UCL. They left their CEO position at Mediaroots in 2011 to co-found Vungle.