Senior Social Strategist, ATTN:
One Year Contract
$105-120k
More information about location
1 day a week in office
Mobile-first, issues-driven media company
Be an early applicant
Mobile-first, issues-driven media company
201-500 employees
Be an early applicant
$105-120k
More information about location
1 day a week in office
201-500 employees
Company mission
To combine informative content with entertainment content to provide enjoyable and informative information for consumers.
Role
Who you are
- As an experienced strategist, you are able to lead projects and wow clients
- You thrive on layering tension on top of truths to crack compelling strategies, always looking for new opportunities to connect ideas to culture
- Your peers look to you for trends and all things social
- You fancy yourself a combination of comms planner, brand strategist and social media strategist
- 5+ years at an agency
- Experience working with creators, and ideally with philanthropic and/or financial institutions
- Ability to anticipate brand opportunity and messaging needs, be proactive and meet fast deadlines
- Ability to understand cultural issues and tensions and explain them verbally and in deck form
- Ability to identify audience specific trends, threats, and opportunities on social platforms
- Self-starter with attention to detail
- Passion for great storytelling, especially as it relates to GenZ and Millennial audiences
- Strong interpersonal skills, with ability to effectively interact with individuals across all levels, backgrounds, lived experiences, and perspectives
- Strong understanding of key performance drivers and ability to execute against findings
- Great client skills; you like to present and work-shop complex problems with clients and have the experience to back it up
- A desire to be a part of New Business Pitches
What the job involves
- Confident leading IAT media agency relationship, developing comms and content activation plans with a focus on social, OLV, experiential and creator partnerships
- Development of communications strategies for campaigns and translating them across the media landscape, highlighting the best platforms, partners and influencers to push the limits of social, digital and experiential marketing
- A strong knowledge of the social landscape. You like to present thought leadership to your agency peers on cultural, social media updates, trend forecasting, new technologies and ideas to help grow business
- The ability to view creative ideas from a 30,000 ft and 3,000 foot level, seeing the big campaign picture while simultaneously checking post body copy
- The ability to cultivate close and collaborative relationships with creatives, developing creative campaigns that deliver on business objectives with breakthrough creative
- You are able to articulate complex strategies simply and present to senior clients persuasively and confidently
- Lead day-to-day account’s priorities, working with internal leaders directly on scoped business with the ability to also anticipate clients needs, as well as help evolve their brands with timely responses to ad hoc requests that sell through solid strategic thinking
- A knowledge of proprietary research tools while also getting scrappy with desktop
- The ability to articulate strategies simply, compelling storytelling and deck making are key
Our take
ATTN: is a media company that creates short-form news content for social media, designed to engage Millenials and Gen-Z. It stands out by covering topics often overlooked or underexplored by traditional news outlets, such as drug policies, feminism, and income inequality.
While platforms like Vox Media and BuzzFeed mix entertainment with news, ATTN: has carved out a unique space focused on important issues and presenting them in an easily digestible format. With a blend of humor and pop culture references, ATTN: connects with young audiences, earning over 18M followers.
ATTN: has reached major milestones that position it for continued success. Its partnership with Instagram, which is typically reluctant to compensate publishers, is a breakthrough that will help drive impactful content. Additionally, the 2022 acquisition by Candle Media sets the stage for even greater growth, with strategic plans to expand ATTN:'s reach across multiple platforms while staying true to its core mission.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Sep 2018
$15m
SERIES C
Feb 2016
$18m
SERIES B
Total funding: $37.1m
Company benefits
- Parental Leave: Generous paid leave for new moms and dads
- Health Insurance: Comprehensive health insurance for employees and their families
- 401k Plan: Retirement plan (401k)
- Unlimited PTO: Paid time off (vacation, sick, and public holidays)
Company HQ
Miracle Mile, Los Angeles, CA
Leadership
Matthew Segal
(Co-Founder)Studied at Kenyon College before co-founding OurTime.org. They spent 3 years there before co-founding ATTN: in 2014.
Jarrett Moreno
(Co-Founder)Studied at Kenyon College before co-founding OurTime.org alongside Matthew. They have been a Board Member at NORML since 2017.
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