Marketing Specialist, Multiversx
Metaverse blockchain infrastructure
Job no longer available
Metaverse blockchain infrastructure
101-200 employees
Job no longer available
101-200 employees
Company mission
To open the Metaverse to the world, today.
Role
Who you are
- Minimum 2-3 years of relevant professional experience
- Crypto / blockchain / FinTech industry knowledge and/or experience is essential
- A creative thinker who is not afraid to execute ideas
- Proven track record and strong attention to detail
- Excellent communication skills, both verbal and written (English)
- Strong research and critical thinking skills
What the job involves
- Develop iterative marketing and community engagement campaigns using an experimental and analytical approach while working closely with the Marketing, Comms and Business Development teams
- Assist in the creation and implementation of marketing strategies and campaigns across a variety of verticals, such as PR, content, social, events, PPC
- Test and optimize marketing tactics for user acquisition and conversion rate optimization
- Coordinate the creation of necessary creatives and other marketing collaterals with internal or external teams
- Conduct market research, and monitor industry trends and customer behaviors
- Assist with email marketing and social media campaigns
- Implement strategies to grow the company’s community on multiple platforms
- Monitor and evaluate the performance of marketing campaigns
- Stay up-to-date with social media, marketing trends and best practices
- Supervise ongoing paid campaigns and suggest new ones, with a focus on Google Ads, Facebook Ads and Twitter Ads
Our take
Although most people are not engaging with the metaverse, large companies see it as the future. Enterprises such as Microsoft are bringing their apps and services to metaverse-enabled offices. MultiversX wants to bring more independent developers and users on board too, by providing a toolkit of products to allow people to join and build in the metaverse.
MultiversX isn't exactly starting from a clean slate: formerly known as Elrond, the company rebranded following the poor financial performance of its token in 2022. This pivot will allow MultiversX to retain its community and use its expertise in blockchain technologies to help develop infrastructure for the future of Web 3.0.
Since the rebrand, MultiversX has worked to become a key player in the onset of Web 3.0, for example through its xDay conferences dedicated to blockchain technology. With venture capital still pouring into metaverse projects, the company's pivot is so far looking to have been a wise one.
Kirsty
Company Specialist at Welcome to the Jungle
Company
Funding (1 round)
Jul 2021
$1.6m
SEED
Total funding: $1.6m
Company benefits
- Flexible working hours
- Start-up atmosphere where everybody is agile without being AGILE
- The opportunity to create something really meaningful that will be used by millions of people
- Fast, dynamic & unique working environment
Company HQ
Vaduz, Vaduz
Leadership
Beniamin Mincu
(CEO)Former Co-Founder and CEO of Metachain Capital. Was also Business, Marketing and Community Lead for NEM.io Foundation.
Lucian Mincu
(CIO)Was Co-Founder of CTO of ICO Market Data and Metachain Capital.
Lucian Todea
(COO)Is a limited partner in Underline Ventures, 2048 Ventures and Catalyst Romania. Is also Founder and CEO of Soft32.
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