Content and Product Marketing Manager, Indeed Flex
£50-60k
+ Bonus
4 days a week in office
Staffing platform connecting businesses and flexible temporary workers
Job no longer available
Staffing platform connecting businesses and flexible temporary workers
201-500 employees
Job no longer available
£50-60k
+ Bonus
4 days a week in office
201-500 employees
Company mission
To unlock a world where access to work and workers is frictionless.
Role
Who you are
- 5+ years of experience in B2B product roles, with a focus on client engagement
- Experience in managing the full lifecycle of client communications and supporting sales efforts
- Strong experience working closely with product teams to develop and execute GTM strategies, ensuring alignment between sales and product market fit
- Proven track record of creating and managing product-focused sales enablement content and case studies that drive lead generation and conversion
- Experience producing user guides and educational materials to promote product adoption and engagement
- Ability to work with creative teams to develop content that highlights key product benefits and features
- Proficiency with demo platforms to deliver engaging product videos and interactive tutorials
- Excellent writing and communication skills, with experience producing high-quality B2B product marketing content
- Proficiency with CRM and marketing automation platforms (e.g., HubSpot, Braze) to track and optimise campaigns
- Data-driven, with strong analytical skills to measure the effectiveness of product marketing efforts
- Ability to manage multiple projects and deadlines, working cross-functionally across product, sales, and marketing teams
- You’re a great communicator and highly collaborative. We’re best when we all pull in the same direction
- You don’t mind doing the work, whatever it is - you can see the impact at the end and you’re in it for the long haul
- Data is your heart and soul - you know you need it to drive you in the right direction
- You’re proactive and always willing to learn
- You can navigate the ambiguity and high levels of autonomy in a scale up environment - you know what we’re about and you want to be a part of it
What the job involves
- As a Content & Product Marketing Manager, you will be responsible for shaping and executing go-to-market (GTM) strategies, collaborating closely with product, sales, and marketing teams to drive product adoption, market fit, and revenue growth
- Your role will focus on crafting clear messaging and positioning for products, as well as developing product-focused sales enablement content, case studies, and user guides to support both lead generation and customer onboarding
- Collaborate closely with the product team to develop and refine the go-to-market (GTM) strategy, aligning with sales to ensure product-market fit and successful launches
- Develop and deliver product-focused sales enablement content, including case studies, product one-pagers, and sales presentations that drive lead generation and conversion
- Create user guides, tutorials, and product education materials to drive customer adoption and increase engagement
- Work closely with creative teams to ensure all marketing content highlights product features and benefits and aligns with the overall product strategy
- Leverage Walnut IO and other platforms to create best-in-class product videos and interactive tutorials that showcase features and provide engaging product education
- Conduct market research and gather customer insights to inform product positioning and messaging
- Collaborate with cross-functional teams to ensure consistent messaging across all channels, supporting the product throughout its lifecycle
- Track and analyse product marketing campaign performance, making data-driven decisions to optimise messaging, content, and strategies
- Lead the creation of content management processes to support product launches and drive customer engagement throughout the customer journey
- Manage customer newsletter for BAU requests and product marketing updates/launches
Salary benchmarks
Our take
Approximately one-third of the UK workforce works part-time, and interest in part-time and flexible work is forecasted to continue as the economy recovers and people seek work opportunities that fit their priorities.
Syft, a UK-based online recruiting platform for the hospitality, events and light industrial sectors, was acquired by Indeed in 2019. The company introduced the Indeed Flex brand to incorporate workforce management, VMS and a fully managed service for employers’ flexible and part-time recruitment and staffing needs.
Indeed Flex has been well-served by its laser-sharp focus on flexible workers, and its connection to Indeed has lent the company valuable credibility. It will need to continue to attract top part-time talent to ensure its continued success, and its partnerships with the likes of Branch, offering same-day payouts for workers and other incentives, will no doubt draw in users.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-9% employee growth in 12 months
Company
Company benefits
- Unique bonus structure for every employee - based on performance
- 25 Days PTO + Birthday Day Off
- Regular team building events
- Lunch provided daily
- Short Term Incentive Plan (STIP)
- Cycle to work scheme
- Discounted gym memberships
- Perkbox - discounts and goodies on all your favourite brands
- Private Medical Coverage
- Pension
- Dental Plan
- Free Snacks & Beverages
- Onsite fitness room with weekly classes
- Rooftop working space
Company values
- Empowerment
- Innovation/Technology-Driven
- We help people get jobs
Company HQ
HQ - London, UK
Articles
Leadership
Novo Constare
(CEO)Previously a Senior Trader at TradeLink. Also a Board Member at Matchable Volunteering and a Member at Founders Pledge. Co-founded Syft in 2015 which was acquired by Indeed.com in 2019.
Diversity, Equity & Inclusion at Indeed Flex
- We have a variety of Employee Resource Groups to celebrate a culture of inclusiveness
- We partner with various professional networking groups to find, attract, and mentor talent from underrepresented groups
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