Email Marketing Specialist, vidIQ

• Understanding of YouTube and the creator ecosystem and have a passion for YouTube and content creation
• Familiarity with email marketing platforms, such as iterable, customer.io, SendGrid, or MailChimp
• You've run and comfortable managing large email campaigns. (up to 1M sends per day)
• A mid-level understanding of HTML, CSS, and conditional logic
• Experience with core email analytics, such as deliverability, open rate, and clickthrough rate
• Copywriting skills (primarily in English) to write emails that effectively communicate with our target audience of YouTube creators
• Strong communication skills – to propose, discuss, and deliberate on new campaign ideas
• Attention to detail - An eye for detail in execution, from campaign naming to proofreading
• Ability to work with minimal supervision and under deadline pressure

Desirable

• Create email marketing campaigns to promote vidIQ products and services as well as retain existing customers and reactivate inactive subscribers
• Manage the performance of implemented campaigns, and identify opportunities for improvement
• Ideate and implement A/B tests to enhance existing email marketing campaigns
• Develop emails that have an effective copy that inspires users to purchase or upgrade the vidIQ product
• Conceptualize new email formats and copy
• Manage the weekly YouTube industry newsletter
• Proofread emails for clarity, grammar, and spelling
• Manage the translation process for emails across multiple languages