Senior Product Marketing Manager, CaptivateIQ
$150-218k
Commission management platform
Job no longer available
Commission management platform
201-500 employees
Job no longer available
$150-218k
201-500 employees
Company mission
To bring joy and transparency to sales performance management.
Role
Who you are
- 5+ years in product marketing in an enterprise sales B2B SaaS context, preferably in a financial modeling or highly technical product
- Passion for performing marketing research and keeping up-to-date on industry trends
- Outstanding communication skills, organizational skills, attention to detail, and the ability to balance multiple tasks and projects simultaneously, with an eye for prioritization
- You love to create structure from chaos and synthesize insights and complex ideas into clear, succinct narratives for different audiences
- You have a growth mindset and an “always be learning” attitude
What the job involves
- Partner with PM to establish the go-to-market vision and strategy for CaptivateIQ’s admin-facing capabilities including platform integrations, the core calculation engine, and enterprise features within the product roadmap
- Influence the product roadmap and create differentiated and compelling messaging and positioning by representing our customer needs, market trends, and competitive landscape
- Develop a deep understanding of why customers choose and use CaptivateIQ and spread that knowledge across marketing and the entire company
- Analyze market trends, competitive intelligence, and win/loss feedback to influence the product roadmap, pricing strategy, GTM effort and result in improved outcomes
- Oversee and execute product launches, leading a strategic and coordinated cross-functional go-to-market effort across product, sales, and marketing. Work closely with all marketing partners to create content and execute campaigns
- Create and deliver training and enablement materials including playbooks, one-pagers, decks, and battle cards to support sales and customer success teams
- Work with integration partner managers to create and execute quarterly plans that generate market awareness and drive opportunities with and through the ISV channel
Our take
CaptivateIQ is an incentive compensation platform using AI to automate commission workflows. Businesses spent an exorbitant amount each year managing commission processes, so the company's no-code SaaS is a welcome overhaul for the sector.
CaptivateIQ's platform improves both the efficiency and accuracy of existing legacy processes, serving any type of organization that utilizes a performance-based compensation plan. The founding team has real experience with the cumbersome process of managing commission payments, which is why they chose to target this particular problem.
CaptivateIQ has been smart in building a more generic product, allowing it to attract big-name clients from different sectors. This broad customer acquisition, atop regular funding injections, has helped CaptivateIQ reach Unicorn status. The company continues to add to its offering, for example with the launch of its AI-powered payee experience in 2025.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-14% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jan 2022
$100m
SERIES C
Apr 2021
$46m
SERIES B
Total funding: $159.2m
Company benefits
- 100% of medical, dental, and vision covered including 75% for dependents
- Unlimited vacation days and quarterly mental health days so you can recharge
- $1,000 to explore your dream destination on your work anniversary
- $500 annual professional development stipend to continue growing and learning
- $500 home office stipend to decorate your home office
- $1,000 caretaker stipend to make sure our parent colleagues are being supported
- Virtual team lunches to keep you connected
- 401k plan to participate in and save towards the future
- Newest hardware and tools for the job
- Employee Resource Groups (ERGs) to support and celebrate the shared identities and life experiences of communities within CaptivateIQ
Company HQ
China Basin, San Francisco, CA
Leadership
Mark Schopmeyer
(Co-CEO & Co-founder)Former Investment Professional at Carrick Capital Partners and Finance and Strategy Manager at BrightRoll. Former Investment Banking Analyst at Jefferies & Company and Lehman Brothers. BA in Business Administration from Berkley School of Business.
Conway Teng
(Co-CEO & Co-founder)Former employee at Gusto in Finance and Business Operations. Previously Head of Growth at OrderAhead. Founder of FiveStars. Graduated from Berkley.
Hubert Wong
(Principal Engineer & Co-founder)Was CTO of the company for 6 years. Former Senior Software Engineer at Vungle, OpenTable and CoPilot Labs. BS in Electrical Engineering and Computer Science at Berkley.
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