EMEA Marketing Manager, AlphaSense
3 days a week in office
Market intelligence and search platform
Job no longer available
Market intelligence and search platform
1001+ employees
Job no longer available
3 days a week in office
1001+ employees
Company mission
AlphaSense's mission is to organise the world’s business information and leverage technology to enable companies to make smarter, faster, and more confident decisions.
Role
Who you are
- 8+ years in marketing related roles preferably in B2B SaaS
- Experience producing content for specific delivery channels (email, blog, website, newsletter)
- Passion for events and demonstrated ability to plan, communicate and execute world class events
- Excellent verbal and written communication skills
- Ability to thrive in a fast-paced environment, within a high growth company
- Strong project management and collaboration skills with the ability to multitask, prioritize and communicate within the team and with key stakeholders
- Familiarity with marketing technologies a plus (Marketo, Salesforce, Mutiny, Qualified, etc)
- Proficiency with the GSuite and Zoom
- Understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
- Well-organized and detail-oriented
- BA/BS degree or higher
What the job involves
- AlphaSense is looking for a smart, agile marketer to drive awareness, interest and adoption in key industry verticals in the EMEA region
- As a Marketing Manager you will oversee the creation of the demand generation strategy and manage campaign execution to drive sales revenue
- You are skilled in many marketing disciplines such as integrated campaign management, developing third party marketing channel partnerships, building and executing a regional event strategy and creating response oriented copy and content
- You will work cross-functionally to bring a variety of EMEA campaigns to market and be a key cross-functional partner to our teams in EMEA
- This role will be located in London and report to the International Marketing Director
- Partner with a regional sales team to ensure alignment of regional marketing and sales goals, enable sales success and maximize pipeline contribution
- Collaborate with other marketing team members to localize and execute campaigns in region
- Manage integrated EMEA campaign execution and planning
- This will include identification of appropriate marketing channels and potential marketing partnerships in the region
- Measure, track and report the effectiveness of activities and provide recommendations for future campaigns/programs/events
- Own development of regional field marketing strategy and execution of conferences, tradeshows and customer events
- Own strategy and execution of hosted events (executive dinners, roundtables) and sales focused client engagements
- Collaborate closely with wider marketing team to ensure pre- and post-event materials align with regional marketing program objectives
- Measure and evaluate event success and effectiveness against pipeline goals and regional KPIs
- Participate in various company initiatives and projects as requested
- Undertake individual tasks of a marketing plan as assigned
Salary benchmarks
Our take
Manual research can be a serious pain: financial analysts spend hours every week searching through PDFs one keyword at a time, just to find a single usable insight. To remedy this, AlphaSense has built a smart search engine that slashes research time for analysts, using thousands of sources and a semantic indexing layer that can effectively query finance-specific language.
As a disruptor and market leader in this field, AlphaSense has few direct competitors, being most closely compared to Wolfram Alpha or LexisNexis. It helps that its tools are undoubtedly effective and valued by knowledge professionals: the company counts about 85% of the S&P 100 as customers and is trusted by J.P.Morgan, Microsoft, Credit Suisse and Google, among other major enterprises.
Having raised a large amount of funding over 2022 and 2023, AlphaSense has moved quickly to double down on its expansion in European markets, opening an office in Berlin to support this. With 2024 seeing investment from Singaporean EDBI, it has now set its sights on the Asia-Pacific region. As business intelligence will remain key for enterprises as they compete for market share, AlphaSense is well-placed for additional future growth.
Freddie
Company Specialist at Welcome to the Jungle
Insights
13% employee growth in 12 months
Company
Funding (last 2 of 11 rounds)
Jun 2024
$650m
LATE VC
Sep 2023
$150m
SERIES E
Total funding: $1.3bn
Company benefits
- Work from home opportunities
Company HQ
Union Square, New York, NY
Leadership
Jaakko Kokko
(Co-Founder & CEO)Co-founder of Silecs (materials used in the microelectronics industry).
Raj Neervannan
(Co-Founder & CTO)Experienced executive. Previously CTO at Mastek and ChoicePoint, and CEO at Framesoft. Has an MBA from Wharton.
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