Integrated Marketing Specialist, Infobip

Salary not provided

+ ESOP + Performance-Driven Bonuses

Mid and Senior level

London

Global communications platform for businesses & developers

Be an early applicant

Global communications platform for businesses & developers

1001+ employees

RetailB2BSecurityEnterpriseTransportMarketingCommunicationCustomer serviceTelecommunicationsIdentityCloud ComputingSales

Be an early applicant

Salary not provided

+ ESOP + Performance-Driven Bonuses

Mid and Senior level

London

1001+ employees

RetailB2BSecurityEnterpriseTransportMarketingCommunicationCustomer serviceTelecommunicationsIdentityCloud ComputingSales

Company mission

To provide accessible, innovative global communication technology that creates seamless interactions between businesses and people across the globe.

Job

Company

Role

Who you are

Based in London and available to work closely with the local UK team, including on-site event support and in-person collaboration
4+ years of experience in B2B marketing, preferably in technology or related industries
Experience in integrated marketing, field marketing, or regional marketing activities across multiple channels
Familiar with core B2B marketing dynamics, including campaign execution, stakeholder coordination, lead generation, and event-based marketing initiatives
Comfortable collaborating cross-functionally with local and global teams in a fast-paced environment
Able to manage multiple priorities while maintaining strong attention to detail and execution quality
Fluent in English, both spoken and written
Knowledge of French is considered an advantage, but is not a mandatory requirement
Mid to senior-level marketing professional with the ability to operate independently and contribute with hands-on execution and coordination skills

What the job involves

Integrated Marketing Strategy Development: Fully own the integrated marketing strategy for your assigned markets. Collaborate with key stakeholders to identify and implement brand awareness and thought leadership campaigns
Local Brand Awareness Campaigns: Lead the partnership with PR, Social, and Content teams to create and execute local brand awareness and thought leadership campaigns tailored to your market
Marketing Plans: Take ownership of marketing plan development. Collaborate with regional marketing and HQ teams to provide consolidated inputs for annual and quarterly marketing plans and associated budgets
Regional Field Support: As an integral member of our global marketing team and the designated IMM for your marketing, you are responsible for local activities and regional field support
Localization of Corporate Campaigns: Fully oversee the localization of corporate brand awareness campaigns, product launches, content, and other marketing materials
Regional Content Localization: Lead the translation and localization of content for the regional website and other marketing materials
Thought Leadership Activities: Lead all thought leadership activities, coordinating both paid and earned activities in collaboration with your assigned markets and the segment HQ team
Event Management: Take full responsibility for events management, working directly with regional events teams or HQ: budget management, synchronization with local customer facing teams & marketing teams and HQ marketing teams. Strategically use webinars, industry events, breakfast briefings, executive dinners, virtual events, and conferences/seminars, and customer events as a supporting tool for your assigned market
Reporting, ROI & Continuous Improvement: Own performance reporting across all activities, measure and analyze ROI against defined KPIs and company OKRs, and drive continuous improvement through insights, learnings, and optimization of future plans and execution

Salary benchmarks

Our take

The increasingly digital nature of business means there are new customer touchpoints where companies can analyse user interactions with precision. Infobip helps companies take on this gargantuan task with a global cloud communications platform.

The platform allows users to build connected experiences across all stages of the customer journey at scale. Infobib prides itself on its ability to help partners overcome the complexity of consumer communications, grow their business, and increase loyalty – all in a fast, secure and reliable way.

The biggest challenge for the company will be continuing to ensure that its comprehensive suite of products provides a more attractive option than a raft of specialised startups taking on individual challenges. If it can do so, we expect Infobib to remain a strong player in this market.

Kirsty

Company Specialist at Welcome to the Jungle

Insights

Led by a woman

Top investors

-3% employee growth in 12 months

Glassdoor (3.8)

Trustpilot (1.8)

Company

Funding (1 round)

Jul 2020

$200m

SERIES A

Total funding: $200m

Company benefits

Maternity & Paternity Leave
Work from home opportunities
Health insurance
Employee stock option plan

Company HQ

City of London, London, UK

Leadership

Izabel Jelenic

(CTO)

Previously Delphi Developer at Pazinka Optima for 1 year and Oracle Developer at Uljanik IRI for 2 years.

Silvio Kutic

(CEO)

Studied Engineering at University of Zagreb.

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