Business Development Associate, Weee!
$67.4k
+ Equity
5 days a week in office (Fremont, CA)
Online grocery delivery platform
Be an early applicant
Online grocery delivery platform
501-1000 employees
Be an early applicant
$67.4k
+ Equity
5 days a week in office (Fremont, CA)
501-1000 employees
Company mission
To make Asian & Hispanic groceries exciting and affordable!
Role
Who you are
- Job entails working with and requires bachelor’s degree in business administration, Economics or relevant with Candidate must have 1-year professional experience in:
- Market forecasting
- Market research and competitive analysis
- Data visualization and interpretation
- Data tracking tool, such as tableau
- Marketing Project management
- Stakeholder management
What the job involves
- Conduct research to identify and establish relationships with local restaurants, bakeries, and food providers
- Assist in identifying collaborative opportunities to enhance the local marketplace platform
- Maintain communication with vendors, ensuring alignment with marketing strategies
- Support the development of strategies to expand vendor partnerships and grow business revenue
- Assist with the creation and execution of promotional campaigns, sales strategies, and marketing projects
- Help vendors develop promotional strategies, including special offers and events
- Assist in communicating the value of the platform to new vendors and help onboard them
- Provide guidance to vendors in maintaining accurate product listings, menus, and pricing
- Support restaurants with promotional updates and ensure accurate representation online
- Attend vendor meetings and visit local restaurants to promote the platform’s services and build relationships
- Engage with stakeholders within the restaurant industry to strengthen business partnerships
- Gather feedback from vendors and share insights with relevant internal teams to improve platform features
- Collaborate with cross-functional teams to address vendor concerns and enhance service quality
- Assist the marketing team in creating promotional content, banners, and email campaigns
- Contribute to the distribution of marketing emails, highlighting the products and services of partner vendors
Our take
It's often hard to find foreign or imported food ingredients in the United States. Weee is an online delivery platform aiming to address this by offering groceries and products for Asian Americans and underserved communities across North America. CEO Larry Lui founded the company after having difficulty finding Chinese ingredients in local stores when he moved to the U.S.
Since its launch in 2015, Weee caters to approximately 300,000 households in the U.S and fulfils thousands of orders a day. Originally targeting Asian consumers, the company now brands itself as an “ethnic e-grocer” in a move to attract the United States' 60 million Hispanic consumers as well. This diversification is in response to growing competition in the Asian grocery space from the likes of e-grocers Chowbus and Umamicart and retail chains H Mart and 99 Ranch Market.
The ethnic grocery market is expected to reach more than $460 billion by 2030. Weee plan to grow into this market by launching its service in over 30 additional North American cities over the next three years, expanding into the Canadian market as well. Further, 2022 funding will be used to tap into new cultural cuisines and scale development in AI and warehouse automation.
Steph
Company Specialist at Welcome to the Jungle
Insights
-1% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Feb 2022
$425m
SERIES E
Mar 2021
$315m
SERIES D
Total funding: $835.1m
Company benefits
- Company stock options
- Work from home opportunities
- Comprehensive health insurance package, including medical, dental, and vision
- 401k
- Annual bonus plan
- Vacation and holiday time off
- Monthly mobile stipend
- Monthly Weee! Points credit
- Valuable opportunity to grow into your dream role by contributing to a venture-backed startup in a high-growth stage
- Thoughtful, talented, and supportive coworkers and leadership team
Company HQ
Baylands, Fremont, CA
Leadership
Larry Liu
(CEO)Larry started his career as an Intel Product Development Engineer, before working as an Investment Intern and as a Teaching Assistant at the University of California. He spent 3 years at Brocade, another 3 at Amtel, and founded Happitail in 2012, prior to starting Weee! in January 2015.
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