Technical Account Operations Manager, Peer 39
Contextual data marketplace
Job no longer available
Contextual data marketplace
21-100 employees
Job no longer available
21-100 employees
Company mission
Peer39's mission is to provide a future for cookie-free advertising through its contextual data marketplace.
Role
Who you are
- You have had direct contact and built relationships with external clients and partners
- You have experience in trafficking creatives in various formats including 3rd party tags into one or more DSP platforms
- You have experience in trafficking and troubleshooting Deal IDs into DSP's
- You have significant knowledge of programmatic advertising, the players, and how they work together
- You have a cursory understanding of publisher ad serving and tagging practices
- 2 - 5 years of programmatic campaign execution experience using a major DSP platform
- Exceptional ability to pay attention to detail
- Desire to learn in a fast-paced and ever-changing environment
- Ability to drive multiple projects to completion
What the job involves
- Managing the process of creation, deployment and adoption of Peer39 Transparency Tags for all media formats (Mobile, Display, Video, etc.)
- Liaison with clients to ensure campaigns launch successfully
- Troubleshooting client issues and challenges, as it relates to tag implementation
- Report and analyze various campaign data to identify actionable insights
- Reviewing and Confirming data collection for the best output of reporting
- Contribute to process, workflow, and troubleshooting documentation
- Supporting internal and external stakeholders with answers to questions relating to data collection and reporting
Our take
Cookies have driven targeted ads for many years, but the privacy issues associated with them are bringing personalized marketing agencies to a halt. Contextual cookie-free data presents a future-proof alternative to aligning campaigns with relevant audiences, but it currently lacks the marketplaces and libraries that would facilitate a new data ecosystem.
Peer39 provides a contextual data marketplace for cookie-free marketing campaigns, allowing businesses to access a pre-bid contextual category library to understand the mindset of audiences and build relevant marketing campaigns. The company also provides tools for analyzing the available data, and for the planning and customization of strategies for cutting-edge platforms such as CTV.
Whilst many companies are building first-party proprietary data analysis tools to tackle the cookie-free future of digital marketing, Peer39 has taken a different approach by forming a marketplace for contextual data categories, presenting the potential for significant disruption to the market. The company has also made its marketplace available for all major buying platforms and has further future-proofed its technology by focussing on ad formats such as CTV and mobile.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
5% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Dec 2011
$2.5m
SEED
May 2011
$5.2m
LATE VC
Total funding: $29.9m
Company benefits
- Full Benefits Package
- Competitive salary and exceptional growth opportunities
- Fast-moving, Fun, and Exciting work environment
- Open Vacation Policy
Company HQ
Flatiron District, New York, NY
Leadership
Amiad Solomon
(CEO)Founder & Chairman of Komoona from 2011 to 2017, and Co-founder of Cognata Ltd. since 2016. CEO of HQ since 2018.
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