Associate Digital Marketing Manager, Parse Biosciences
$85-105k
Single-cell sequencing solutions for researchers
Be an early applicant
Single-cell sequencing solutions for researchers
101-200 employees
Be an early applicant
$85-105k
101-200 employees
Company mission
Parse Biosciences' mission is to accelerate progress in human health and scientific research.
Role
Who you are
- Bachelor’s degree in Marketing, Communications, Business, Life Sciences, Computer Science, or a related field, or equivalent relevant experience
- 1 - 3 years of relevant experience in digital marketing, marketing operations, demand generation, web marketing, or a related area
- Experience with digital marketing and analytics platforms such as HubSpot, Google Analytics, Google Ads, or similar tools
- Familiarity and interest in email marketing, website content management, social media, paid digital advertising, and/or SEO
- An analytical mindset and interest in using data to understand performance and improve marketing effectiveness
- Strong written and verbal communication skills
- Strong organizational skills and attention to detail, with the ability to manage multiple projects and deadlines
- A proactive, collaborative approach and ability to work effectively across teams
- Interest in learning new digital marketing tools, technologies, and approaches
- Experience in life sciences, biotechnology, healthcare, or another technical industry is preferred but not required
What the job involves
- The Associate Digital Marketing Manager will support the execution and optimization of Parse Biosciences’ digital marketing programs across multiple channels. This role will help drive brand awareness, audience engagement, and demand generation through digital campaigns, website content, email, social media, paid media, and other digital initiatives
- Working closely with colleagues across Marketing and other commercial teams, this individual will help develop and execute campaigns, create engaging content, monitor performance, and use data to identify opportunities for improvement. The ideal candidate is analytical, organized, curious, and excited to develop their digital marketing expertise within the rapidly evolving life sciences industry
- Support the planning, execution, and optimization of digital marketing campaigns across multiple channels
- Coordinate digital campaign activities and timelines in partnership with Marketing and cross-functional stakeholders
- Build and execute email marketing campaigns, including audience segmentation, campaign setup, testing, deployment, and performance tracking
- Support website updates and optimization efforts to improve the customer experience, engagement, and conversion
- Create and edit digital content and copy that is consistent with Parse Biosciences’ brand voice and messaging
- Support organic and paid social media activities, including content scheduling, community engagement, and performance monitoring
- Assist with paid digital advertising programs, including search, social, and display campaigns
- Monitor and report on digital marketing performance, including website traffic, campaign engagement, audience behavior, lead generation, and conversion metrics
- Use data and performance insights to recommend opportunities to improve campaigns and digital channels
- Support search engine optimization (SEO) initiatives and help identify opportunities to improve organic search performance
- Collaborate with Product Marketing, Design, Communications, Sales, and other teams to support integrated marketing campaigns and commercial initiatives
- Maintain campaign, website, and marketing data within relevant digital marketing platforms and systems
- Stay current on digital marketing trends, tools, technologies, and best practices, and identify opportunities to test new approaches
- Support additional digital marketing projects and initiatives as the business continues to grow
- This position is home office based and will require a reliable internet connection and suitable workspace to fulfill job duties effectively. Laptop and any other essential technical/home office equipment will be provided
- Regular communication and collaboration with team members will occur virtually through Zoom meetings, instant messaging, and email
Our take
Parse Biosciences provides researchers with a range of scalable solutions for single-cell sequencing. This is a methodology that’s rapidly increasing in popularity, having already led to significant discoveries in cancer treatment, immunity, stem cell therapy, and various other areas.
Where Parse sees itself as superior in an already competitive market is in how its patent-based products allow scientists to examine cells at scale. These are tailored to their own experimental needs, with no other benchtop lab instruments required.
Co-founders Alex Rosenberg and Charles Roco have been generating excitement across the industry ever since they published their proof of concept for their sequencing techniques in 2018, just before launching the company.
Since then, Parse has been growing impressively, using multiple funding rounds to expand its headcount, product range, and global footprint. Its 2023 round is supporting the company's continued expansion as it scales to meet increasing demand and serves its long list of academic, biotech, and pharma customers.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Dec 2023
$25m
SERIES C
Feb 2022
$41.5m
SERIES B
Total funding: $74.7m
Company benefits
- Medical, vision, and dental coverage for employees and dependents
- Equity in the company
- Parental leave
- Generous time off policy
- Free snacks
- 401(k)
- Our offices include: State of the art fitness center, spectacular waterfront views, full locker rooms, secured day-use bike storage, café
Company HQ
South Lake Union, Seattle, WA
Leadership
Alex Rosenberg
(Co-Founder & CEO)Co-invented the single cell technology behind Parse’s foundational platform while a Commercialization Fellow at the University of Washington. Published multiple times in eminent journals such as Cell and Science.
Charles Roco
(Co-Founder & CTO)Was at the University of Washington prior to Parse, receiving several fellowships from the NIH and Fred Hutch Cancer Research Center. Previously contributed to innovations in drug delivery and microscopy at the Wyss Institute at Harvard and the University of Pennsylvania.
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