Director of Content Marketing, Versa Networks

$150-210k

Salary applicable to CA, WA and NY + pre-IPO equity

Senior and Expert level

San Francisco Bay Area

Remote from US

More information about location

Secure access service edge vendor

Open for applications

Secure access service edge vendor

501-1000 employees

B2BEnterpriseInternet of ThingsSaaSCyber SecurityCloud Computing

Open for applications

$150-210k

Salary applicable to CA, WA and NY + pre-IPO equity

Senior and Expert level

San Francisco Bay Area

Remote from US

More information about location

501-1000 employees

B2BEnterpriseInternet of ThingsSaaSCyber SecurityCloud Computing

Company mission

To address the security and networking challenges that Enterprises and Service Providers face, and connect branch offices, home offices, and users to applications wherever they exist.

Job

Company

Role

Who you are

The ideal candidate is a B2B enterprise marketing leader with deep knowledge of cybersecurity, networking, and/or cloud infrastructure
8+ years of B2B content marketing experience in cybersecurity, networking, cloud, or enterprise software
Exceptional writing and editorial skills — with the ability to distill technical concepts into business-relevant messaging
Proven experience leading a content function or editorial program in a high-growth SaaS or tech company
Strong project management and cross-functional collaboration skills
Familiarity with content marketing platforms (e.g., CMS, SEO tools, marketing automation, analytics)
Ability to thrive in a fast-paced, dynamic environment with shifting priorities
A creative mindset, a strategic brain, and a bias for execution

What the job involves

Versa Networks is seeking a strategic, creative, and execution-oriented Director of Content Marketing to lead our global content strategy
This role is responsible for developing and delivering compelling, high-impact content that communicates Versa’s differentiation, educates the market, supports the buyer journey, and drives engagement across digital and field channels
You will collaborate closely with product marketing, digital marketing, sales, and executive leadership to ensure consistent, persuasive storytelling across all customer and influencer touchpoints
Lead content strategy and development across web, campaigns, thought leadership, product launches, sales enablement, and customer marketing
Own the content calendar and editorial plan, ensuring alignment with strategic priorities and buyer journey stages
Develop high-quality content including whitepapers, blogs, customer stories, videos, e-books, solution briefs, and social media assets
Partner with product marketing and subject matter experts to translate complex technology topics into compelling narratives
Ensure message consistency and tone across all content, aligned to Versa’s brand voice and market positioning
Manage external writers, editors, designers, and video partners as needed
Analyze content performance and make data-driven decisions to optimize impact across channels (web, SEO, email, paid, social)
Support corporate communications, analyst relations, events, and partner marketing with tailored content as needed

Our take

The secure access service edge (SASE) is composed of a complex group of networking and cloud software tools like software-defined wide area networks (SD-WAN), secure web gateways (SWG), and firewall-as-a-service. SASE itself functions to better deliver cybersecurity tech, and as such it’s big business right now. Versa Networks is capitalizing on this, with its in-cloud and on-premise flexible SASE solutions.

While the company faces competition against SASE rivals such as Juniper Networks (where the founders left to kick off Versa Networks), and major players like Cisco and Cloudflare. Startups are pulling in hefty funding, too: Cato Networks is a Unicorn twice over, and Netskope is valued at nearly fourfold that. Add to that the current SASE market is set to grow from its 2021 $3 billion valuation to $6 billion by 2028.

This should come as no surprise. SASE sits at the juncture of the lucrative and high-growth sectors of cloud computing, cybersecurity, and networking, and is expected to have a sweeping addressable market as more businesses pivot onto the cloud. Versa Networks is set to hold its own against well-funded startups and acquisitive enterprises, recently completing a "pre-IPO" fundraise of $120 million, the company has positioned itself to deepen its hold on its slice of the market.

Kirsty

Company Specialist at Welcome to the Jungle

Insights

Top investors

Glassdoor (4)

Company

Funding (last 2 of 6 rounds)

Oct 2022

$120m

LATE VC

Jun 2021

$84m

SERIES D

Total funding: $316.3m

Company benefits

Incentives and Bonuses
ESOP
Statutory Benefits: PF, ESI, Maternity Benefits, Leaves & Holidays
VPF, NPS, Meal Vouchers, Paternity Leaves
Health: Medical, Accidental, Term Life Insurances
Relocation Benefits
Flexi Working
Reward & Recognition Policies
Transparent Performance Management Process
Career Progression
Global Mobility

Company HQ

Alviso, San Jose, CA

Leadership

Apurva Mehta

(CTO)

Former Director of Software and Chief Architect at Riverstone Networks, then moved into a Chief Architect and ultimately CTO role at Juniper Networks.

Kumar Mehta

(CDO / Chief Soul Officer)

Former VP of Engineering at Juniper Networks, and a Stanford School of Business graduate.

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