Senior Content Marketing Manager, Nylas
$110-150k
Productivity APIs for work automation
Open for applications
Productivity APIs for work automation
101-200 employees
Open for applications
$110-150k
101-200 employees
Company mission
To help developers leverage communications data and build features that increase customer engagement, productivity, and retention.
Role
Who you are
- 8+ years of experience in content creation and/or growth marketing with a focus on the tech industry
- Technical Aptitude: A keen understanding of technical products and the ability to translate complex concepts into clear, compelling content
- Collaboration Skills: Ability to work cross-functionally and influence stakeholders at all levels of the organization
- Analytical Mindset: Hands-on experience with website analytics platforms (e.g., WordPress, Marketo, Optimizely) and a strong ability to interpret data to inform marketing strategies
- Portfolio: A robust portfolio of content that showcases your voice, style, and ability to drive engagement and growth
What the job involves
- The Nylas marketing team, though small, is formidable, composed of skilled professionals in product, growth, and digital marketing. As a pivotal component of the organization, we collaborate closely with product leaders, sales teams, and engineering experts to effectively showcase the capabilities and potential of the Nylas platform
- We are seeking a dynamic Content and Growth Marketing Manager who is passionate about crafting compelling content and driving growth strategies. This hybrid role is central to our marketing efforts, blending content creation with data-driven growth marketing to engage and convert our target audience
- You’ll work closely with Product Marketing, Growth, and cross-functional teams to create and optimize content that resonates with technical business leaders in the SMB SaaS tech space
- Content Creation: Write engaging and high-impact content, including blog posts, white papers, email campaigns, website pages, and more, targeted at developers, engineering managers, product managers, and executives in the SMB SaaS tech space
- Strategic Collaboration: Partner with Product Marketing and Developer Relations teams to ensure content aligns with product releases and resonates with both technical and business audiences
- Growth Marketing: Manage our graphic design resources to contribute to digital campaigns, product initiatives, and customer-focused programs
- Content Optimization: Collaborate with the Demand Generation team to identify high-performing content and double down on successful strategies, ensuring a strong SEO impact and high conversion rates
- Campaign Management: Plan and execute content-driven marketing campaigns, including landing pages, email campaigns, and A/B testing. Continuously measure and optimize the performance of these campaigns
- Voice and Messaging: Develop and maintain a strong, authentic voice for Nylas content that speaks to technical and business audiences without relying on industry clichés
Application process
- Round 1: 60 minute Google Meet discussion with the Head of People, Ryan Gormley
- Round 2: 60 minute Google Meet discussion with the Director, Growth Marketing: Joel Garcia
- Round 3: Take home assignment followed by a 60 minute Google Meet discussion with the Product Marketing Manager, Nick Barraclaugh
- Round 4: Four (4) Google Meet discussions with various Nylas leaders (max 3 hours)
- During the various discussions, candidates selected to meet with us are strongly encouraged to not only discuss their knowledge, skills, experience, and abilities but also to showcase examples of their current or previous work. We expect you to clearly outline the "what," "why," and "how" behind your contributions
Our take
Nylas provides productivity infrastructure solutions for modern software. Over 200,000+ developers use their powerful suite of tools to quickly and securely build productivity features into their applications, resulting in 12 billion+ API requests per day.
The number of businesses using their platform is rapidly increasing due to the Nylas infrastructure generating huge operational savings through more productive, secure, and intelligently-automated development cycles.
The company has remained focused on scaling its integrated and productivity-driven developer experience as well as furthering its investment in disruptive technologies that automate workflows and seamlessly integrate technologies such as conversational AI, Natural Language Processing (NLP), Optical Character Recognition (OCR), and cross-system intelligent automation.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 5 rounds)
Jun 2021
$120m
SERIES C
Jun 2020
$25m
SERIES B
Total funding: $173m
Company benefits
- Retirement plans
- Wellness stipend
- Paid parental leave: 12 weeks parental leave (maternity & paternity)
- Annual learning & development perk
- Voting/Election PTO: 4 hours of paid time off to vote in person or volunteer at a polling place
- Unlimited paid time off policy
- Work from home opportunities
- Health insurance
Company values
- Customer Obsession - We create value for our customers because without our customers our company does not exist
- Creativity - We are creators. We are intrinsically motivated by the act of creation
- Velocity - We move with speed and direction
- Output-Focused - We value the results of our work, not the process
- Diversity, Inclusion, & Belonging - We welcome people of all backgrounds and we value different viewpoints
- Open Communication - We speak our minds but we always do it with care for one another
- Trust - We trust one another to operate with the best interest of our customers and Nylas in mind
Company HQ
Tenderloin, San Francisco, CA
Articles
Leadership
Christine Spang
(Board Member & CTO)Previously worked as Principal Developer at Oracle for 1 year and as Laboratory Assistant at MIT for 1 month.
Gleb Polyakov
(CEO)Previously Operations Consultant at B&G International for 1 year and Crowdfunding Director at Parallax Creative for 3 years.
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