SEO Content Editor, Outpost24
More information about location
Cyber security risk management
Open for applications
Cyber security risk management
201-500 employees
Open for applications
More information about location
201-500 employees
Company mission
To help customers automate cyber hygiene and tighten cyber exposure before their business can be disrupted.
Role
Who you are
- Experience in cybersecurity or B2B technology would be a plus
- Bachelor’s degree in Marketing, Communications, Journalism, English, Digital Media, IT & Technology, or a related field (or equivalent experience)
- Certifications in SEO, Content Marketing, or Digital Marketing – preferred but not required
- 1+ years of experience in SEO, content/technical writing, or digital marketing
- Proficiency in:
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Content Management Systems (WordPress ideally)
- Marketing analytics and SEO tools (Google Analytics, Google Search Console, Google Keyword Planner, SEMrush, or others)
- Basic SEO knowledge and a passion for staying updated on digital marketing and SEO trends
- Excellent English skills (additional languages are a plus)
- Strong attention to detail and a proactive, problem-solving attitude
- Experience or interest in cybersecurity, B2B SaaS tech, or agency environments
- Ability to work independently while also thriving in a collaborative team environment
- Experience working in an agile environment
- Desire to learn and grow in a fast-paced setting
What the job involves
- We are looking for an SEO Content Editor to focus on optimizing and managing our content to improve organic search performance across multiple brands and cybersecurity products
- This role involves editing and writing content while ensuring strong on-page SEO practices, including keyword research, meta tags, and content structure
- You will manage and take ownership of content projects from start to finish, briefing designers, working with translators, and collaborating with technical teams to ensure accuracy
- A key part of the role will be handling content uploads in WordPress, ensuring SEO best practices are followed, and monitoring performance using tools like Google Analytics and Search Console
- Additionally, the role requires supporting SEO experiments to improve rankings and conversions while working closely with the rest of the marketing team to create high-performing, search-optimized content
- Write, edit, and refine various forms of optimized content to ensure clarity, engagement, and SEO effectiveness
- Manage website content in multiple languages, including content uploads in the CMS (WordPress)
- Manage, prioritize, and execute a significant volume of inbound content change requests
- Assist in implementing SEO strategies to improve organic search rankings and drive traffic
- Conduct keyword research to support content optimization efforts
- Optimize website content, including meta tags, headers, and images, for better search performance
- Help maintain page health by identifying and fixing issues such as broken links
- Monitor and report on SEO performance related to content changes using tools like Google Analytics and Google Search Console
- Support the execution of experiments to improve conversion rates and organic search performance
- Ensure content meets SEO standards, including keyword placement and search intent alignment
- Assist in optimizing and keeping website content up to date
- Collaborate closely with graphic/UX designers and other content creators to develop compelling, immersive multimedia content
- Contribute to content strategy development by researching new topics and identifying content marketing opportunities
- Conduct research on target audiences, industry trends, and competitor messaging to support content creation
Our take
With cybercrime expected to cost the world economy over $9T in 2024, cybersecurity has never been more important. Outpost24 was founded in 2001 to help companies manage the growing threat of cyber criminals by assessing and testing an organisation's IT vulnerabilities and providing visibility of the assets at risk so that security holes can be closed before they are exploited by bad actors.
The cybersecurity sector is crowded, and Outpost24 faces intense competition from the likes of IBM and Cisco, not to mention a host of startups focusing on issues in the space. However, Outpost24 has managed to carve out a place for itself with a focus on security testing rather than becoming distracted by diversifying into other solutions. It is also the only company to offer full coverage across network, device, web, cloud data and user security in a single package. This approach has stood it in good stead for over 20 years and garnered it a client base of over 2,500 customers including HMV, BBC Worldwide and The Belgian National Lottery.
Outpost24 was acquired by Vitruvian Partners in 2022. With the injection of funding provided by its new parent company, Outpost24 is accelerating its product development and increasing its marketing efforts. While it is a significant business in the European and US markets, it is aiming to grow its market share and expand internationally in the near future.
Steph
Company Specialist at Welcome to the Jungle
Insights
23% employee growth in 12 months
Company
Funding (1 round)
Dec 2020
$21.2m
GROWTH EQUITY VC
Total funding: $21.2m
Company HQ
Pottholmen, Karlskrona, Blekinge län
Leadership
Karl Thedeen
(CEO)Previously SVP, Head of Metro Business group at Infinera and CEO of Transmode.
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