Head of Lead Generation, We Love X

Salary not provided

Google AdWords

Senior and Expert level

Berlin

Afiliate marketing service

Be an early applicant

Afiliate marketing service

1-20 employees

B2BMarketplaceMarketingAdvertising

Be an early applicant

Salary not provided

Google AdWords

Senior and Expert level

Berlin

1-20 employees

B2BMarketplaceMarketingAdvertising

Company mission

To become the number one comparison affiliate for digital goods.

Job

Company

Role

Who you are

Proven success in digital performance marketing, growth, and full-funnel ownership
Leadership experience managing small teams or cross-functional squads, with a strong focus on accountability and development
Deep analytical skills and comfort with funnels, KPIs, and ROI-driven decision making
Hands-on with Google Ads, Meta Ads, CRM, and landing page optimization
Fluent in German and English (C1+), confident communicator who aligns and challenges stakeholders
Comfortable giving and receiving direct feedback and holding teams to high standards
Self-motivated builder mindset who thrives in ambiguity and manages independently
Results-driven, resourceful, and adaptable — able to maintain momentum amid change

What the job involves

As our Head of Lead Generation, you’ll take full ownership and develop it from a proven MVP into a consistently profitable operation within your first year
You’ll be the architect of our lead generation business unit, the leader of a growing team, and a key voice at the management table. Reporting directly to the CEO with complete P&L responsibility, you'll have a clear opportunity to lay the groundwork for a future CXO role while creating meaningful commercial impact from day one
Own and optimize the full lead generation funnel from traffic acquisition to lead monetization
Lead data-driven funnel analysis and drive CRO initiatives to maximize lead quality and conversion rates
Lead a high-performing team (Sales & Paid Marketing) by setting clear priorities, driving accountability, enabling growth, and using OKRs and feedback to align on goals
Collaborate closely with Product, Marketing, and CEO on strategic priorities
Optimize key processes and workflows within the business unit
Act as project lead for go-lives of new lead generation verticals
Use data to inform strategic decisions and continuously improve key metrics

Our take

Founded in 2013, We Love X stands as a dynamic affiliate marketing enterprise that has effectively bridged the gap between affiliates and innovative marketing solutions. The company's commitment to fostering robust partnerships has propelled its growth within the industry, solidifying its position as a thriving force since its inception.

A centrepiece of its success lies in its acclaimed comparison software, which has garnered widespread acclaim for its effectiveness. This technological cornerstone has not only set the company apart but has also attracted a number of prestigious clients, including giants like Adobe, Wix, and Ubisoft. Through these accomplishments, We Love X has firmly established itself as a prominent and respected figure in the marketing realm.

With a track record of innovation and a portfolio of noteworthy collaborations, the company is poised to continue its ascent in the industry. By leveraging its established partnerships and cutting-edge solutions, it is well-positioned to explore new horizons and push the boundaries of affiliate marketing. As trends evolve and markets shift, We Love X is primed to lead the way, cementing its role as a pioneer and trendsetter for years to come.