Senior Product Manager, Nextdoor
Ads Measurement & Targeting
$173-265k
+ Equity
Private social network for neighbours
Be an early applicant
Private social network for neighbours
501-1000 employees
Be an early applicant
$173-265k
+ Equity
501-1000 employees
Company mission
Nextdoor’s mission is to cultivate a kinder world where everyone has a neighbourhood they can rely on.
Role
Who you are
- 5+ years of product management experience in advertising technology, monetization or measurement-focused roles
- Proven ability to take products through the full lifecycle: strategy, requirements, launch, and iteration
- Strong fluency with advertising targeting systems, ad measurement methodologies (attribution, lift studies, brand measurement), and third-party integrations
- Ability to analyze large datasets and partner with Data Science to turn insights into strategy
- Excellent communication and collaboration skills, with the ability to influence cross-functional partners and explain complex methodologies simply
- BA/BS degree in Computer Science, Statistics, Economics, or equivalent practical experience a plus
What the job involves
- As Product Manager of the Ads Measurement and Targeting team, you’ll drive the development of next-generation tools, metrics, and frameworks that enable advertisers to trust and optimize their campaign performance
- You’ll define the audience segments we offer, establish how success is measured, and deliver actionable insights that inform marketing decisions
- This role plays a critical part in shaping Nextdoor’s long-term monetization strategy and accelerating growth across our advertising ecosystem
- Shape the vision and roadmap for targeting and measurement products that showcase the true value of local advertising on Nextdoor
- Partner with Data Science, Engineering, and Sales to build scalable, transparent ways to measure campaign performance and ROI
- Define key metrics that give advertisers clear, trusted insights into their conversion results
- Collaborate across teams to align measurement systems with business goals while keeping the neighbor experience front and center
- Lead advertiser-facing experimentation and A/B testing to understand what drives real impact
- Champion the advertiser’s voice, helping businesses of all sizes grow on Nextdoor
- Join our community by participating in in-person training, off-sites, volunteer days, and team-building events
Our take
Nextdoor is a private social network that aims to encourage social interaction between neighbours and make people aware of crime in their area.
The social network has had huge success in the United States and has expanded internationally, with Nextdoor now present in more than 242,000 neighbourhoods around the world.
The company's main competition comes from local Facebook groups, which have become less and less popular due to their comparative lack of functionality. Nextdoor's laser focus on building for neighborhoods has helped them to build a better product, and their advertising partnership with Oracle, launched in 2022, will help bring more transparency to Nextdoor's sponsorships.
Steph
Company Specialist at Welcome to the Jungle
Insights
8% employee growth in 12 months
Company
Funding (2 rounds)
May 2019
$129.9m
Dec 2017
$79.2m
Total funding: $209.1m
Company benefits
- Monthly wellness stipend
- 12 weeks of parental, family or medical leave
- Global end of year shutdown
- Learning and development stipend
- Work from home opportunities
- Health insurance
Company HQ
SoMa, San Francisco, CA
Leadership
Prakash Janakiraman
(Advisor & Co-founder)Graduated from the University of California, Berkeley before working in engineering roles at Google and as the co-founder of Fanbase.com
David Weisen
(Engineer & Co-founder)Worked as a software engineer at Google, Fanbase.com and Open Harbour after graduating from Stanford with a degree in Computer Science
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