Senior Creative Strategist, Captiv8
Temporary Contract
More information about location
Influencer marketing platform
Job no longer available
Influencer marketing platform
101-200 employees
Job no longer available
More information about location
101-200 employees
Company mission
To empower brands and creators to harness the data-science behind authentic storytelling.
Role
Who you are
- BA/BS degree or equivalent practical experience
- 5+ years experience working in creative strategy development (3+ years within social media and influencer marketing)
- Entrenched in the digital/social media and branded content landscape with a strong pulse on influencer trends, social behavior, and platform features (Meta, Tiktok, YouTube, Twitch, Pinterest and Linkedin)
- Proven ability to persuade & advise clients & agency counterparts at the Enterprise level
- Excellent project management skills to manage multiple programs at various stages internally & externally
- Entrepreneurial and curious spirit to brainstorm and come up with creative solutions
- An eye for slide design + the ability to develop custom materials (top tier proposals, first-to-market offerings + proactive collateral)
- Pitch-experience preferred (both virtually and in person)
- Interest or experience in startups
What the job involves
- This is a seasonal contract position (40 hrs/week, 1-2 months)
- You’ll contribute to the team’s growth through shared best practices, learnings, and thought leadership
- Strategic Planning & Relationships
- Own RFP responses, preferred partnership recommendations and long-term projects
- Development of client proposals through a clear storytelling narrative; from insights and strategy to creative concepts, packaging and pricing,
- Crafts exceptional influencer creative and media strategies for Enterprise clients across assigned verticals (e.g. CPG, Health/Beauty, Pharma, Automotive, and Technology)
- Provide insights-driven strategic recommendations on platforms/channel, talent, tactics, creative concepts, and measurement solutions
- Stay immersed in the influencer/creator economy, providing direction on new trends, platform news and features, and culturally relevant events
- Investigate client objectives beyond the ‘brief’ to understand how they are defining success and how we can exceed expectations
- Collaborate cross-functionally with talent, paid, account management and execution teams to develop best-in-class solutions
- Collaborate with the Partner Innovations team to understand third party partners offerings and establish strategic partnership opportunities
- Work with clients directly to present proposals and collaborate on new initiatives
- Research & Analysis
- Analyze consumer & competitive insights, trends, past campaign performance, and social listening to inform strategies
- Identify unique insights and key patterns from historical campaigns reports, industry reports to apply to future client opportunities
- Identify insights & future opportunities from campaign performance data in collaboration with Analytics team
- Facilitate breakout brainstorm sessions for collaborative ideation
- Project Management
- Project manage & facilitate the forward movement of proposals through the sales process toward a seamless execution with brand management
- Communicate & collaboration across teams (i.e. Creative, Talent, Brand Management, Partnerships)
- Ensure top-notch quality control and consistency to build client trust across assigned vertical portfolio
Our take
Social media influencer campaigns have become the new normal for modern brands, but these are only successful if the influencer is relevant to the brand's audience. It can often be difficult to find influencers that audiences truly engage with, yet this is hard to recognize without sufficient visibility into engagement data and competitor success.
Captiv8 provides an end-to-end influencer marketing platform, partnering with millions of content creators to facilitate the creation of personalized and culturally-relevant marketing campaigns. The platform also includes tools for AI-powered engagement insights, fraudulent engagement recognition, and real-time performance data dashboards.
The award-winning platform stands out with its focus on eliminating campaign blind spots and building the most unified influencer solution available. The company has seen consistent growth and has remained committed to continued technological advancement, so it is well set to deepen its suite of capabilities and further its market position.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
23% employee growth in 12 months
Company
Funding (2 rounds)
Apr 2016
$2m
SEED
Jul 2015
$2m
SEED
Total funding: $4m
Company benefits
- Remote 1st Company!
- 401k program to plan for your future
- Robust medical, dental, vision, and disability coverage
- The coolest tech equipment and gadgets you need to be successful
- Flexible Vacation & PTO
- All-encompassing parental leave program - family first company!
- Monthly Wellness and WFH stipends
- Generous Employee Referral Program to hire more rock stars like YOU!
- Birthday and Work Anniversary Surprise Boxes
- Yearly Company off-sites - expect sun filled beaches or snow capped mountains
- Nationwide Offices - SF, LA, NY, Chicago (team meet ups are always encouraged)
Company HQ
Rincon Hill, San Francisco, CA
Leadership
Krishna Subramanian
(Co-Founder & CEO)Experience as SVP of Advertising and Marketing and CMO of Velti from 2010 to 2013. Co-founder of Unanimous Capital.
Sunil Verma
(Co-Founder & President)Experience as GM and SVP of Advertising and Chief Business Development Officer for Velti from 2010 to 2013. Co-founder of Unanimous Capital.
Share this job