Product Marketing Manager, Hostaway
Europe
+ Stock options
Vacation rental software for property managers
Open for applications
Vacation rental software for property managers
201-500 employees
Open for applications
+ Stock options
201-500 employees
Company mission
To partner with property managers in the growth of their business by providing solutions to achieve their goals.
Role
Who you are
- 3+ years of experience in product marketing, preferably in a B2B SaaS environment
- You have experience conducting qualitative and quantitative customer and market research
- You have experience across a full lifecycle product marketing strategy and execution
- You're a storyteller. You have a proven track record of creating compelling product narratives and applying them in written and visual form
- Proven track record of scaling high-impact, multi-channel go-to-market efforts for B2B
- You love your customers. You have a passion for understanding customer motivations, behaviours, and needs
- You're collaborative. You enjoy working together with your team and cross-functionally to drive stronger outcomes
- Fluency in English and at least one of: Spanish, French, or Italian
- Strong work ethic and self starter - must be able to juggle multiple projects
What the job involves
- We are seeking an experienced Product Marketing Manager to help accomplish mission-critical growth goals in the European market
- This is a great opportunity to join a fun and dedicated team and make a meaningful contribution in a collaborative work environment and will report directly into the VP of Marketing
- Develop go-to-market plans; including planning, product positioning, value proposition, messaging, related assets and sales enablement, to deliver against outcomes and achieve business goals
- Create on-brand, best-in-class content, tailored to target ICP customers, including in-product messaging, website content, landing pages, launch material, emails, training, education materials, etc
- Define and execute new product and features launches, including measuring their impact and increasing their adoption
- Define and evolve product positioning, branding, and messaging in cooperation with product management, design, data and analytics, sales and other partners across the organization
- Enable sales, marketing, support, customer success, and other internal teams to tell a compelling story about our product’s benefits
- Create compelling presentations to effectively communicate complex issues to the leadership team and to external stakeholders. Be able to identify ambiguity and work to systematically drive clarity through strategic framing and stakeholder alignment
- Conduct thorough market research and competitive analysis to identify trends, opportunities, and threats. Develop a comprehensive understanding of competitor products, pricing, marketing strategies, and sales tactics
- Speak to our customers to gain new perspectives and feedback on our products
- Build experiments, testing theories, and share learnings with cross-functional teams
Our take
Hostaway is an all-in-one vacation rental software solution designed to help property owners streamline and grow their businesses. Hostaway’s product provides property owners a way to present their services to the wider market, making them available on different platforms through the use of its multi-integration software.
What makes Hostaway unique is its comprehensive property management ecosystem. beyond just listings, the platform allows clients to manage their properties across a wide range of platforms, including Airbnb, Booking.com, and HomeAway. it also integrates with other key services like Stripe, Expedia, and Tripadvisor, offering customizable solutions that support the diverse needs of vacation rental hosts.
It also had impressive growth over the past five years, with revenue doubling to tripling each year. Alongside this, it recently raised substantial funding to fuel its expansion across Europe and accelerate product development. With its strong track record and clear vision for the future, the future is one of much excitement for Hostaway.
Freddie
Company Specialist at Welcome to the Jungle
Insights
84% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Dec 2024
$394.6m
GROWTH EQUITY VC
May 2023
$175m
GROWTH EQUITY VC
Total funding: $572.4m
Company benefits
- Company stock options provided to every role
- Career advancement opportunities
- Dynamic international culture
Company HQ
Brickell, Miami, FL
Leadership
Marcus Räder
(Co-Founder & CEO)They have previously served as Product Manager and then Advertising Operations Manager at Kiosked, before moving to be Product Manager at Yousician.
Saber Kordestanchi
(Co-Founder & CSO)They co-founded OrumITC before moving to serve as a Software Engineer at booncon and then Kiosked. They were CTO and COO at Hostaway before becoming CSO.
Ken Weary
(COO)An accomplished international SaaS Executive and Operations Leader specializing in scaling B2B companies to new heights. They joined Hostaway in 2024 as COO.
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