Principal Software Engineer, TripleLift
$170-200k
Omnichannel advertisement marketplace
Be an early applicant
Omnichannel advertisement marketplace
201-500 employees
Be an early applicant
$170-200k
201-500 employees
Company mission
To elevate digital advertising through beautiful creative, quality publishers, actionable data and smart targeting.
Role
Who you are
- This role is ideal for someone who thrives in autonomy, navigates ambiguity with confidence, and consistently raises the bar for technical excellence and team collaboration
- 7+ years of professional experience in software engineering, ideally within the AdTech domain
- Proven track record of delivering impactful software solutions in Java, Python and PHP
- Hands-on experience with:
- Docker, HCL, GitHub Actions
- Microservices architecture
- OpenFGA, Auth0, RedPanda, AWS
- Mysql
- Strong systems thinking and ability to balance technical depth with business context
- Excellent communication skills and a collaborative mindset
- Passion for mentoring, inclusive culture-building, and driving technical excellence
What the job involves
- We’re seeking a seasoned Principal Software Engineer to join our dynamic team and drive meaningful business impact across our product capabilities and technical systems
- You’ll be a key contributor in designing scalable systems, shaping technical roadmaps, and mentoring teammates—all while aligning engineering decisions with long-term business goals and customer impact
- Work with and learn from a talented team of engineers and product managers located in India, Switzerland and the United States
- Independently drive initiatives that create measurable business value across teams and systems
- Provide input to the technology roadmap; innovate and bring new challenging ideas to life
- Work with team members and other stakeholders to understand requirements, review user feedback, plan development tasks, and prototype new product features
- Architect robust software and microservices aligned with strategic objectives and long-term scalability
- Ensure high standards through code reviews, design critiques, and technical leadership
- Make informed technical choices rooted in deep understanding of business context and customer needs
- Support teammates’ development with empathetic, constructive feedback and coaching
- Build strong relationships across disciplines, identify talent gaps, and foster inclusive team culture
Our take
In order to survive in the digital age, businesses must now market their brand through omnichannel digital advertisement formats. However, building the technological infrastructure for omnichannel advertisement can be a convoluted process, with businesses having to liaise with multiple DSPs and publishers, and work with different software integrations across multiple platforms.
TripleLift is an omnichannel advertisement marketplace that aims to help businesses build advertisement campaigns across online video, CTV, display, branded content, and native formats within a single marketplace. The company partners with digital media publishers, DSPs, brands, and software companies to provide everything businesses need from analytic and engagement tools to the advertisement content itself.
There are many tech startups aiming to tackle the challenges of omnichannel advertising, and TripleLift has recognized that businesses seek operations from many of these providers, helping to reduce the complexity of marketing campaigns by connecting all parties within a single marketplace. Ultimately, this approach helps the company not only serve businesses and their marketing campaigns but also match the service providers with clients.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jun 2015
$10.5m
SERIES B
Mar 2014
$4m
SERIES A
Total funding: $18.7m
Company benefits
- Medical, Dental & Vision Plans
- Unlimited PTO
- 401k w/ employer match
Company HQ
Flatiron District, New York, NY
Leadership
Eric Berry
(Board Member & Co-Founder)Associate of Simpson Thacher & Bartlett LLP from 2008 to 2010. Worked on Product Architecture and Client Services for AppNexus from 2010 to 2012.
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