Senior Lead of EMEA Marketing, Salesforce
World's leading CRM provider
Job no longer available
World's leading CRM provider
1001+ employees
Job no longer available
1001+ employees
Company mission
To empower companies to connect with their customers in a whole new way.
Role
Who you are
- We are looking for self-starters with an entrepreneurial spirit
- The ideal candidate will have a passion for the customer, learning, and creativity
- Bachelor’s degree, Significant years of relevant B2B marketing experience, ideally in application platform, dev tools, or cloud market segments
- Strategic thinker / planner and hands on executor with a proven track record of success
- Data driven, sales aligned marketing approach
- Well rounded experience in omni-channel campaigns, account based marketing, field marketing, and conferences
- Strong project management experience and detail oriented
- Excellent communication skills and interpersonal skills
- Establishes relationships and works collaboratively across diverse teams
What the job involves
- Heroku, the leader in cloud application platforms, is looking for a Senior Marketing Lead to expand our presence and business across EMEA
- Reporting to the CMO, this first hire in EMEA marketing will work closely with the new Heroku sales team to roll out campaigns, programs, and events to the EMEA region that creates interest, sales pipeline, and ultimately, new customers
- You will have direct responsibility for shaping Heroku’s presence in EMEA
- You will drive a wide variety of initiatives to increase awareness, attract and retain customers, and build lasting customer relationships
- Work with EMEA sales team and partners to develop marketing plan to increase awareness and create pipeline aligned to EMEA business targets
- Work with Heroku product marketing and campaigns teams to leverage the right mix of marketing campaigns, sales programs, and content for the region
- Work with Salesforce EMEA marketing to participate in Salesforce programs, campaigns, and events with attach and cross-sell plays
- Build relationships with Heroku customers in EMEA for case studies, advocacy, and to include in regional activities
- Contribute to the EMEA events strategy, focusing on key events across EMEA that deliver strong ROI
- Oversee campaign reporting to inspect campaign success, identify areas for optimization, and share findings with HQ teams
- Proactively oversee project from problem identification and conception to completion
- Manage relationships and execution with local agencies
Application process
- End Date: December 21, 2024 (30+ days left to apply)
Our take
Salesforce is a global cloud computing company, best known for its on-demand, comprehensive customer relationship management (CRM) solutions. The company was launched to mitigate the doubts that business owners felt regarding third party companies holding their data.
By providing essential, customer-oriented CRM software, Salesforce places itself at the heart of digitised businesses. Furthermore, by building out its AI capabilities, the company removes the complexity of AI, enabling any business to deliver smarter, personalised and more predictive customer experiences.
Due to the continued innovation offered by the company, over 150,000 companies, both big and small, are growing their business with Salesforce today. Despite a tumultuous 2023 filled with activist investors, a boardroom shake-up and the unprecedented step-down of Co-CEO Bret Taylor, Salesforce continues to close several acquisition deals and managed to drive up its stock value by 96% from the end of 2022 to 2023.
Steph
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
-8% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2001
$46.9m
SERIES D
Nov 1999
$13.2m
SERIES C
Total funding: $64.5m
Company benefits
- Medical Care 🇬🇧
- Life Insurance 🇬🇧
- Retirement Savings 🇬🇧
- Employee Assistance Programs 🇬🇧
Company values
- Trust - We earn the trust of our customers, employees, and extended family through transparency, security, compliance, privacy, and performance. And we deliver the industry’s most trusted infrastructure
- Customer Success - So we champion them to achieve extraordinary things. We innovate and expand our business offerings to provide all our stakeholders with new avenues to achieve ever greater success
- Innovation - Our customers’ input helps us develop products that best serve their business needs. Providing continual technology releases and new initiatives gives our customers a competitive advantage
- Equality - We believe everyone should be seen, heard, valued, and empowered to succeed. Hearing diverse perspectives fuels innovation, deepens connections between people, and makes us a better company
- Sustainability – We are committed to bringing the full power of Salesforce to accelerate the world’s journey to net zero
Company HQ
Financial District, San Francisco, CA
Articles
Leadership
Marc Benioff
(Chair & CEO)Previously Senior Vice President at Oracle Corporation for 13 years.
Parker Harris
(CTO)Previously worked as a Software Engineer for over six years. Harris also co-founded Left Coast Software.
People progressing
Joined as Recruiting Director - Futureforce University Recruiting, EMEA, and was promoted to Senior Director - EMEA & LATAM Recruiting, Futureforce after 3 years, and then again to Senior Director - Recruiting after 2 years. Now serve as COO - Employee Success EMEA.
Diversity, Equity & Inclusion at Salesforce
- Our goals:
- 50% of our U.S. employees will be made up of underrepresented groups (Women, Black, Latinx, Indigenous, Multiracial, LGBTQ+ employees, People with Disabilities, and Veterans) by 2023
- Double the U.S. representation of Black leaders (VP+) and increase our representation of underrepresented minority (Black, Indigenous, Latinx, and Multiracial) leaders by 50% by 2023
- 50% increase our U.S. representation of underrepresented minority (Black, Indigenous, Latinx, and Multiracial) employees by 50% by 2023
- We’ve met our representation goal nearly a full year early – today, 50.7% of our U.S. employees are members of underrepresented groups
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