Content Marketing Manager, Windfall

• 5+ years of experience in content marketing or equivalent
• Established track record in developing both content strategies and producing content across multiple formats for different audiences
• Strong writing background, with experience writing, editing, and proofreading content (writing samples required)
• Ability to transform complicated ideas into compelling content
• Audience-focused mentality, can understand customer needs and challenges and translate them into engaging content
• Proficiency in content management system (e.g. Hubspot, Wordpress) and Google Analytics
• Sharp attention to detail with exceptional project management and organizational skills

Desirable

• Amplify Windfall’s voice in the market through a holistic content strategy
• Own the voice and copywriting of marketing email communications, landing pages, and other content to support marketing campaigns
• Write all emails required for nurture and drip campaigns; ensure campaigns are targeted to the right audiences
• Manage the Windfall blog and blog calendar, including authoring posts ideated by the many thought leaders throughout the company
• Write whitepapers and ebooks for analytics-minded and less technical marketing audiences
• Translate written content into multiple form factors (e.g., infographics. Interactive website content, videos, etc.)