Director of Brand and Content Marketing, GoodTime
AI for a more human hiring experience
Job no longer available
AI for a more human hiring experience
21-100 employees
Job no longer available
21-100 employees
Company mission
To create hiring experience where everyone shines, every time.
Role
Who you are
- Minimum of 8 years of experience in content marketing with at least 4 years in a brand/content leadership role at a high-growth B2B/SaaS company
- Demonstrated experience in brand strategy, messaging, and tone of voice development and evolution
- Proven expertise developing content for different mediums (ads, landing pages, website copy, long-form content, video, email, and more) to achieve the desired business result
- An expert in SEO, content creation, and distribution across all channels
- Hands-on experience growing a presence on social media and building/managing an online community
- Strong communication and leadership skills, with the ability to work cross-functionally and manage multiple stakeholders
- Able to quickly understand new industries, products, and ICPs to guide content
- Experience managing a team of internal or external content creators
- Familiarity with project management tools (Asana, Monday, etc), Google Analytics, Google suite, SEO tools (SEM Rush, Ahrefs), and WordPress
What the job involves
- Oversee brand strategy and execution to build awareness and constantly evolve the brand
- Develop and execute a content strategy across all channels and mediums that engages our audience throughout the funnel leading to business results
- Lead SEO efforts that drive measurable organic traffic growth
- Oversee social media and Slack community management efforts, including content creation, engagement, and growth
- Evolve brand messaging and tone of voice to ensure our brand and content break through the noise
- Oversee brand and association sponsorships and influencer marketing
- Collaborate with the marketing team and produce content for events and webinars
- Work closely with the growth marketing team to deliver campaigns that drive leads, pipeline, and revenue; support CRO efforts
- Collaborate with partnerships team on partner marketing/co-marketing efforts
- Assist with public relations and communications efforts
- Report on the success of brand and content initiatives and analyze performance to inform future marketing initiatives
- Keep up with industry and customer trends, integrate new ideas and best practices into our content strategy, and eagerly adopt novel channels and approaches for content creation and distribution
- Manage a team of internal and external content creators
Our take
Goodtime provides a software package that makes it easier for companies to schedule interviews. The platform uses algorithms to sync up availability between a business and the ideal candidates. This is intended to ensure that companies can schedule interviews effectively, while also improving the level of dialogue that they experience with candidates.
In short, Goodtime reduces the administrative burden involved with hiring. The automation of the interview process is integrated directly with applicant tracking systems, leading to a joined-up and efficient solution, and the company also maintains a live database of applicant data, enabling companies to schedule interviews faster than was previously possible.
Goodtime is just one of many solutions available in this area, with rivals including Calendly, YouCanBook, ADP Workforce Now and Doodle, but the business stands out from the competition by delivering a bespoke package, with full customization of requirements and pricing. An interesting development for the company is a first-of-its-kind integration with Uber for Business in 2023, letting users utilize vouchers for rides and meals for use by their prospective hires directly within interview invites.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-20% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2021
$9.5m
SERIES A
Oct 2018
$5m
SERIES A
Total funding: $16.7m
Company benefits
- Pre-IPO Equity - Get rewarded as an early part of GoodTime’s success
- Parental Leave - After six months, all employees are eligible for eight weeks of paid parental leave
- 401k Savings Plan - We help you save for the future automatically
- Home Office Subsidy - Want a new chair? Desk? Monitor? Whatever you need, we’ll reimburse you up to $500
- Flexible Time Off - Our Rest & Recover program keeps things flexible and doesn’t accrue—so you can recharge as needed
- Company Wide Remote Offsites - Twice per year, we fly you to fun locations so we can get to know one another in person
- Learning and Development Stipend - You’ll get $500 to level up your skills every year, no approval needed
- Competitive Medical, Dental, and Vision Insurance - We offer competitive plans and cover 99% of your premium
Company HQ
Yerba Buena, San Francisco, CA
Leadership
Ahryun Moon
(Co-Founder & CEO)Business Administration Graduate of the University of Texas. Previously a Financial Analyst at Freescale Semiconductor and co-founder at Etch Keyboard, before founding GoodTime in 2016.
Peter Lee
(Co-Founder & CTO)Electrical Engineering Graduate of UC Berkeley. Previously a Software Developer at Guidebook and co-founder at Etch Mobile, before co-founding GoodTime in 2016.
Jasper Sone
(Co-Founder & CPO)Computer Science graduate from the University of Texas. Previously co-founded Etch Mobile where they worked in Product. Before that, they were a Product Manager at Yelp and a Visual Experience Designer at PayPal.
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