Senior Brand Designer, Articulate

• This role is ideal for a creative thinker who thrives at the intersection of brand design, growth campaigns, and data-informed iteration
• We’re looking for a designer who is fluent in modern design tools, deeply curious about customer behavior, and passionate about shaping design that not only looks great—but works hard
• Bachelor’s degree in Graphic Design, Interaction Design, or related field (or equivalent practical experience)
• 5–7+ years of professional design experience, with a strong portfolio showcasing high-impact campaign work, digital advertising, and brand storytelling
• Proven ability to design for acquisition marketing, growth experimentation, and conversion-oriented design
• Mastery of Figma and Adobe Creative Suite, with a strong understanding of how to build reusable systems for scale
• Excellent communication and presentation skills, with the ability to translate data and creative vision into clear design outcomes
• Comfortable managing multiple projects in a fast-paced, iterative environment
• Self-motivated, collaborative, and resilient—with a strong sense of ownership and attention to detail

Desirable

• Articulate is seeking an experienced Sr Brand Designer I to lead and execute performance-driven visual storytelling across our growth marketing channels
• As a key contributor to our team, you’ll work closely with brand, marketing, and cross-functional stakeholders to create high-impact digital assets—from paid acquisition campaigns, ad testing, email and landing page design, product launches and sales enablement tools
• You'll play a pivotal role in connecting visual design with growth outcomes, using performance data and user insights to craft compelling campaigns that elevate our brand and drive conversion
• You will be a champion of brand consistency across all creative, while actively exploring new ideas to push our campaigns forward
• Use design thinking to craft high-performing, audience-centric campaigns that translate brand narratives into measurable marketing success
• Concept and develop data-informed, performance-focused creative across paid and organic channels—analyzing and leveraging ad test results, A/B experimentation, and campaign insights
• Drive visual storytelling innovation through iterative testing, creative experimentation, and analysis of marketing KPIs
• Apply systems thinking to connect campaign goals with emotional storytelling and cohesive brand experiences
• Stay up-to-date on best practices and market trends to keep our creative fresh and performance-focused
• Own design execution across growth and brand channels—including ad creative, campaign assets, landing pages, social visuals, presentation templates, and digital sales tools
• Deliver strategic and visually compelling work that meets business objectives while honoring brand guidelines and audience expectations
• Demonstrate excellence in typography, layout, and composition to create scalable systems and polished visual work
• Independently manage project scope, timelines, and complexity—proactively raising risks and identifying opportunities for improvement
• Partner closely with growth marketers, the content team, and product marketing to ensure alignment between design and strategic performance goals
• Use campaign performance data and audience insights to refine design decisions and support cross-functional collaboration
• Provide clear design rationale and leadership in stakeholder meetings, helping to guide discussions around visual direction and creative best practices
• Contribute to scalable, efficient creative workflows that support experimentation and iteration across campaign lifecycles
• Foster an inclusive, collaborative team culture by sharing learnings, feedback, and inspiration during critiques and design reviews
• Mentor junior designers and contribute to elevating our team’s skills in visual storytelling, experimentation, and campaign design
• Actively shape team processes and creative standards, championing continuous learning and innovation across the brand studio