Email Marketing Operations Manager, Havenly Brands
$90-100k
OTE
More information about location
Interior design services
Job no longer available
Interior design services
201-500 employees
Job no longer available
$90-100k
OTE
More information about location
201-500 employees
Company mission
To open the door to better living and redefine how people shop for home.
Role
Who you are
- Our ideal candidate will bring a technical mindset and experience to create cutting edge, multi-channel lifecycle campaigns
- The ideal candidate combines strong technical expertise in marketing automation and CRM platforms with a strategic mindset, enabling them to design scalable systems and processes that drive measurable business outcomes
- If you’re a marketer with a love of technology and experience in lifecycle marketing who dreams of engaging customer journeys and enjoys rolling up their sleeves and working on a high-achieving team - this is the perfect role for you!
- 7+ years of experience in marketing operations, specializing in CRM management (Braze strongly preferred) and marketing automation
- 2+ years of people management experience
- Strength in both the science and art of marketing: knowing when to lean on numbers and experimentation, and when to be creative and find a new direction
- Proven track record in designing and optimizing scalable marketing processes to drive efficiency and ROI
- Strong data-driven decision-making skills with expertise in analytics and tools like Google Analytics and Looker
- Skilled in campaign development, execution, and reporting with a focus on continuous improvement
- Proficient in tagging/tracking methods, attribution models, and performance tracking
- Exceptional project management skills, adept at handling multiple priorities and stakeholders in fast-paced environments
- Excellent communication skills, capable of articulating technical concepts and data insights to both technical and non-technical audiences
- Collaborative and solution-oriented, with a strong background in digital marketing and problem-solving
- Growth mindset with bold ideas and know-how to get things done
- You believe the impossible is possible and will work hard, test, and always do what it takes to make things happen
- You are curious, love learning, and are interested in learning new tools and programs
- You have a flexible attitude and doer mentality; the ability to be solution-oriented and execute while also dreaming of what’s next
- You are a proactive self-starter, who is passionate about and committed to continued learning in this ever-evolving field
- You are a collaborator with strong people-management, communication and relationship-building skills
- You have the ability to work in a fast-paced, results-based environment
- You have confidence in analyzing and acting on marketing data
- You have extraordinary organizational skills and the ability to manage multiple projects at once without letting any key initiatives drop through the cracks
What the job involves
- We’re searching for an Email Marketing Operations Manager to join our Growth team at Havenly
- This role will manage and implement the technical operations of the lifecycle marketing programs across email, SMS and push within our portfolio of six brands
- This is a unique, high-impact opportunity to play a critical role in the growth of a fast-growing and well-known consumer startup
- Lead the optimization of the Braze CRM and other marketing technologies to support scalable and efficient marketing operations
- Manage two offshore associates
- Manage vendor relationships and technology integrations to ensure maximum ROI
- Build and maintain automated journeys for growth/acquisition, retention, and long-term program viability - ensuring alignment with marketing goals
- Monitor and analyze campaign performance, up-time, and output, producing insightful reports to inform strategic decision-making and continuous improvement
- Collaborate with data, product, and engineering teams to ensure timely, clean data and information to drive the best possible customer experience and results
- Spearheading the design, implementation, and optimization of marketing processes to maximize efficiency and ROI
- Seamlessly manage the operation of marketing technologies, accurate data management, and actionable insights to support growth and retention
- Optimize technical test design and set up to ensure clean and actionable results
Our take
Founded in 2014, Havenly Brands has grown to be a major player in the online interior design space. It operates the brands Havenly, Interior Define, Burrow, The Citizenry, The Inside and St. Frank - delivering ways for people to more easily make their spaces their own.
One of the ways it does this is by connecting consumers with professional interior designers and product purchase recommendations through the Havenly platform. These consultations put the company ahead of simple visualization services, by making what is typically an inaccessible service affordable to more people.
Along with the sector at large, Havenly Brands has seen a healthy upswing in recent years. As it continues to build out its family of brands, its unique approach to the interior design business could see it win big.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-4% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Jun 2021
$28m
SERIES C
Oct 2019
$32m
SERIES C
Total funding: $85.9m
Company HQ
River North Art District, Denver, CO
Leadership
Lee (Motayed) Mayer
(Co-Founder & CEO)A Columbia and Harvard Business School graduate who started out in Strategic Development at Canon. They also worked at Bain & Company from 2009 to 2011.
Emily Motayed Lancaster
(Co-Founder)They have an MBA from the Wharton School and were Chief of Staff at Bread. They also co-founded Nurture& and Livi Beauty.
Salary benchmarks
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