Creative Director, The Orchard
Human Re Sources
$110-120k
4 days a week in office
Music distribution and licensing
Open for applications
Music distribution and licensing
501-1000 employees
Open for applications
$110-120k
4 days a week in office
501-1000 employees
Company mission
To be a technology-driven leader in music distribution and artist & label services.
Role
Who you are
- An architect in artistic direction that is fluent with video, photo, and design verbiage, and production costs
- An innovator with a strong creative network, and should remain active in a creative world
- You have an operational skillset as well as a creative vision
- You showcase a great sense of culture and taste— you are strategic in your sense of communication, delivery, and client relations
- Diversity across collaborators is appreciated and should be a source of inspiration
- You are comfortable in a client facing role— meeting with client/artist teams on a weekly basis; building trust; pitching and getting clients excited about creative rollouts
- You should have the ability to manage and execute any creative idea— from digital content to physical activations
What the job involves
- The mission of this independent music label is to be at the intersection of culture and technology, with a goal of supporting artists who are looking to move more independently
- As a Creative Director, you will play a crucial role in developing the artists’ creative vision, commissioning innovative partners, and bringing a fresh perspective to the marketing campaigns built across genres
- Reporting to the VP of Marketing and A&R - Human Re Sources
- Overall, this role will focus on copywriting, commissioning, and producing creative rollouts for singles, albums, and EP’s from the HRS roster. You are an artistic visionary who sets the tone for visual and creative elements
- Meet with client/artist team to understand their creative goals and develop a written brief/pitch to be used for commissioning creative resources
- Staying abreast of industry trends and tech advancements, you’ll continuously innovate and push creative boundaries, elevating an artists’ vision
- Draft and leverage client brief to outsource/interface with directors, photographers, designers, creatives, production teams etc. and drive the client’s creative goals for album rollouts
- Effectively manage creative timelines and budgets allotted to album rollouts. This role will be a main point of contact for other departments within Human Re Sources (Product, Marketing, A&R) when it comes to creative guidance and execution. You’ll work closely with producers and artists while also translating an artists’ creative vision into tangible assets
- Track invoices for all creative hiring, ensuring team remains within contractual obligations
- As a lead within the company, you will continue to foster a culture of creativity, collaboration, and impact among the HRS team
- You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day
- A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best
Our take
The Orchard has spent 25 years offering independent artists a comprehensive set of music services, including marketing, sales, YouTube monetisation, and distribution and licensing across over 40 worldwide markets. The company has spent nearly a decade of that time operating as a subsidiary of Sony Music.
The addition of YouTube monetisation services a decade ago was a smart move for The Orchard - even if it’s landed the company in some hot copyfraud water for what some criticise as an overzealous approach to copyright infringement claims. It’s meant that artists with The Orchard have more tools in their arsenal to combat the rise of streaming services, which have put independent artists in a difficult position regarding monetisation.
If the company wants to continue providing the best service for independent artists, however, it may need to be more proactive in accommodating new and highly influential trends in music marketing. TikTok, for example, has become a major tool for generating exposure, and many artists are experimenting independently with NFTs. The industry is moving at light speed, and The Orchard may need to pick up its pace to continue attracting independent talent.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Company benefits
- You join an inclusive, collaborative and global community where you have the opportunity to fuel the creative journey
- A modern office environment designed to foster productivity, creativity, and teamwork
- An excellent range of benefits, like private medical cover, a generous pension scheme, life assurance and income protection, plus loads of music biz perks
- We invest in your professional growth & development
Company HQ
NoHo, New York, NY
Leadership
Richard Gottehrer
(Chief Creative Officer & Founder)An original founder of the company back in 1997.
Salary benchmarks
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