Product Marketer, Encore
Backend development platform
Job no longer available
Backend development platform
1-20 employees
Job no longer available
1-20 employees
Company mission
To help developers escape the maze of complexity, and is building the must-have tools of the future for developers everywhere.
Role
Who you are
- You have experience working as a product marketer for a technical product
- You have experience from both a startup and a larger tech organisation
- You’re passionate about creating fantastic user experiences
- You’re excited about working toward an audience of developers
- You're like getting stuck in and doing what’s necessary today, while also reserving energy for thinking big and shaping the long term
- You're comfortable with ambiguity and enjoy solving fuzzy problems
What the job involves
- Design and lead go-to-market strategy, tactics and execution in partnership with CEO and CPO
- Influence future product development with a user-centric perspective, driving audience development, positioning and value prop frameworks
- Design and lead content strategy, and creation of marketing materials that communicate in customer language
- Lead experimentation of new acquisition channels
- Develop and implement internal processes for engaging our team in developer community-building
- And what more you believe to be most impactful for our growth
Salary benchmarks
Our take
The market for development platforms is quickly becoming crowded, but many startups on the scene are catering to front rather than back-end teams. That’s not to say Encore is one of a kind, but the company is claiming to have built the first back-end development engine that enables developers to build scalable, distributed systems rapidly in the cloud.
It’s a big claim, but there’s no doubt that developers are in serious need of this kind of technology considering how much time they usually spend manually scaling up back-end systems while constantly shifting to cater for new product features.
This is a problem Encore’s founding quintet is all too familiar with, having worked on backend systems for the likes of Spotify, Google, and Monzo before deciding to take matters into their own hands. These are still early days for the 2021-founded startup, but with funding from Crane Venture Partners, it’s eyeing a scale-up.
Freddie
Company Specialist at Welcome to the Jungle
Company
Funding (1 round)
Apr 2022
$3m
SEED
Total funding: $3m
Company benefits
- Work from your favorite place in the world, or hang with us in Stockholm and London
- Work normal hours, not crazy startup hours
- 30 paid vacation days per year, to get a chance to disconnect
- Great options package, to share in our success
- 500€ per year wellness stipend
- ...and more depending on your location
Company HQ
Hornstull, Stockholm, Stockholm County
Leadership
André Eriksson
(Co-Founder & CEO)Spent 8 years as a Software Engineer at Spotify before co-founding Encore.
Marcus Kohlberg
(Co-Founder & CPO)Former Spotify Group Product Manager, spending more than 8 years there. Previously founded snowboarding apparel company iTEN Clothing.
Stefan Ekerfelt
(Founding Engineer)Previously spent over 7 years at Spotify in multiple Engineering roles. They also worked at Google as an Engineering Manager.
Dominic Black
(Founding Engineer)Previously Founded Ledgerz. Also worked at Monzo Bank as a Senior Backend Engineer and Staff Engineer.
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