EMEA Marketing Strategy and Analytics Manager, Ultimate
Conversational AI customer service builder
Job no longer available
Conversational AI customer service builder
201-500 employees
Job no longer available
201-500 employees
Company mission
To bring joy to customer service through the world’s most powerful virtual agent platform.
Role
Who you are
- We are searching for an experienced and results-driven Marketing analyst to be a strategic thought partner to our regional Marketing leadership
- The ideal candidate will be an expert at using data to drive GTM strategies, bringing a regional perspective to understand customer behavior, and measure marketing and GTM performance
- The candidate should have a strong strategic mindset and communications skills and collaborate with cross-functional stakeholders to drive critical business decisions
- BS/BA in computer science, mathematics, economics, engineering or related degree is a plus
- 4+ years experience in marketing/analytics
- Advanced proficiency in Tableau and SQL
- Proficiency in SAS/Python/R is a plus
- Understanding of the B2B lead to opportunity and sales process
- Strong communication and data visualisation skills; can easily create powerful visualisations that transform complex data into easily consumable, actionable insights
- Ability to effectively solve complex problems from high-priority strategic initiatives
- Experience in communicating effectively and presenting to Senior Executives
- Ability to build strong partnerships and collaborate with stakeholders
- A genuine teammate with exceptional collaboration skills for building relationships with anyone, anywhere
- A do-whatever-it-takes attitude to deliver exceptional quality on time and on budget
- Excellent organisational and time management skills, and attention to detail
- Motivation to stand out from the crowd, disrupting the norm to help the business win
- If you are a highly motivated individual with a passion for data-driven marketing and a proven track record of success, we encourage you to apply for this exciting opportunity
What the job involves
- As a Marketing Strategy and Analytics Manager, you will be responsible for helping Zendesk hit its overall pipeline and revenue targets
- You will be partnering with senior Marketing executives to solve the most important strategic growth opportunities, improve operational efficiency, use data to manage the business to metrics and evaluate the effectiveness of campaigns and channels with a strong focus on ROI
- You will also be responsible for leading, executing and scaling operational and planning processes (e.g. building growth strategy, setting metric targets) in partnership with cross-functional stakeholders (e.g. Finance, Rev Ops)
- Lead and provide recommendations on a variety of decision-making projects that will shape Zendesk future growth strategy
- Evaluate and optimise marketing campaigns based on industry best practices, providing recommendations on performance, and deep analyses to improve engagement with marketing content, funnel metrics, and likelihood to buy
- Help manage marketing budgets and allocate resources effectively to maximize ROI
- Support marketing leadership on critical investment decisions
- Act like an owner in driving strategic planning processes through data-driven recommendations (e.g. annual growth planning, headcount planning, budget planning, quota setting)
- Track business performance and provide insights and recommendations to advise leadership, crafting raw data and analysis into well-written and persuasive visual content
- Lead development and maintenance of tableau dashboards which track the performance of the Marketing organisation globally
- Establish strong working relationships with peers in other Operations teams and cross-functional partners (revenue operations, sales leadership, finance and SDR management) to achieve objectives
- Stay up-to-date with the latest marketing trends, technologies, and best practices, and continuously look for opportunities to improve our marketing efforts
Our take
In the rapidly evolving landscape of digital transformation and eCommerce, businesses are locked in fierce competition, elevating the significance of customer experience. This places considerable strain on customer support teams to deliver exceptional services while managing costs. The solution to this challenge lies in AI-powered digital support automation.
Ultimate provides a no-code automation platform capable of automating up to 60% of support workloads. With a focus on NLP-powered technology, Ultimate has given itself a strategic edge. Its conversational AI is available in 109 languages, consistently positioning the company as a top contender in G2.
The onset of 2022 markets a string of successes for Ultimate, including a record-breaking first half, the appointment of a global customer success executive, and ongoing product innovation. Impressively, the company achieved a 166% growth in new brand partnerships year-on-year, securing major deals with influential names like Zoopla, Get Your Guide, iCard, and Conekta. Now the company is focused on expanding its presence in the US, while also securing even more strategic partnerships.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Dec 2020
$20m
SERIES A
Nov 2019
$3.5m
SEED
Total funding: $28.9m
Company benefits
- Scaled professional development: We're passionate about up-skilling our team and providing people with internal opportunities, so we all grow together
- Bespoke personal growth: Learn a new language, train for a marathon, take a coding course. Our personal development budget has you covered
- Flexible working: From office-lovers to homebodies, and anywhere in between, we encourage our team to work from their preferred location
Company HQ
Kreuzberg, Berlin, Germany
Leadership
Sarah Al-Hussaini
(Co-Founder & COO)An investment banker turned CX & AI expert, Sarah is passionate about diversity in tech and its power to create a better world. They were awarded Forbes 30 Under 30 in 2019.
Reetu Kainulainen
(Co-Founder & CEO)Reetu’s vision for Ultimate led tech giants like Maki Ventures and Techstars to back the fast-growing company. They are passionate about using AI to make CS agents’ careers more rewarding and joyful.
Jaakko Pasanen
(Co-Founder & CSO)As Ultimate’s Chief Science Officer, co-founder Jaakko leads the company’s in-house AI research unit in its mission to build the most powerful virtual agent platform for customer support.
Markus Rautio
(Co-Founder)Ever since they helped develop what would become Ultimate at a Helsinki hackathon, Lead Engineer Markus has been using their technical expertise to build products with meaning alongside his co-founders.
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