Senior Field Marketing Manager, Recorded Future
LATAM
Threat intelligence platform
Be an early applicant
Threat intelligence platform
1001+ employees
Be an early applicant
1001+ employees
Company mission
To empower customers with real-time threat intelligence so that they can defend their organizations against threats at the speed and scale of the internet.
Role
Who you are
- 5+ years experience in field or similar marketing role, cybersecurity experience preferred
- Proven ability to plan and execute strategic campaigns
- Strong communication skills, able to build and maintain relationships
- Self motivated, proactive thinker
- Strong team player, with the ability to work with multiple stakeholders
- Demonstrated analytical, organizational, negotiation, and project management skills
- Willing to travel (~20 - 30%)
- SFDC, HubSpot knowledge a plus
What the job involves
- You’ll develop and execute the marketing strategy in collaboration with sales leadership to establish a plan to exceed pipeline targets
- You’ll roll-out inbound and outbound demand generation and pipeline acceleration programs across the LATAM region – including events, integrated digital campaigns, paid advertising programs, account-based marketing, lead nurturing, thru-partner campaigns, and customer advocacy activities
- Set regional field marketing strategy in partnership with sales and channel teams
- Create demand through various marketing tactics including integrated campaigns, conferences and local events, account-based marketing (ABM) programs, industry-specific campaigns, joint channel and tech alliance marketing activities, and more
- Monitor and report on campaign results and effectiveness, including ROI, and recommend changes as needed
- Collaborate and optimize communication with with Corporate/Product Marketing and Demand Generation on successful strategies for increasing event participation, revenue growth, and community awareness
- Ensure that content is aligned with corporate go-to-market messaging and positioning
- Work closely with partnership teams to identify and cultivate partner relationships. Execute on general event logistics as needed (venue search, marketing invites, staffing, onsite coordination, etc.)
- Manage prospect lists between the company's CRM and marketing automation databases and vendors' progress (export and import)
- Manage vendors assisting with demand generation such as content syndication groups, graphic designers, fulfillment agencies
- Coordinate initiatives across internal teams and vendors
- Provide regional assistance to marketing initiatives as required
- Provide feedback to relevant stakeholders based on sales and prospect feedback
Our take
Cybersecurity threats are increasingly urgent for businesses, governments, and citizens worldwide, growing in both number and sophistication. Recorded Future has spent over a decade developing a solution to this problem. Its platform leverages billions of data points from across the internet, including dark web sources, state actors, and vulnerability information, to identify and anticipate cybersecurity threats.
While many cybersecurity firms are emerging due to the surging demand, Recorded Future stands out with its market-leading pedigree. Originally funded by In-Q-Tel and Google, its clients include private contractors for the US Intelligence Community, and it has produced influential reports on major cybersecurity issues.
Continuing to expand its capabilities, by adding identity intelligence, attack surface intelligence, and card fraud intelligence. Partnering with companies like Microsoft, it researches new cyber threats. To stay ahead in the evolving cybersecurity field, it must maintain this momentum, and all signs suggest it has the resources, talent, and ambition to succeed.
Freddie
Company Specialist at Welcome to the Jungle
Insights
17% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Oct 2017
$25m
SERIES E
Apr 2015
$12m
SERIES D
Total funding: $58.7m
Company benefits
- Professional development and career advancement
- Flexible work environment, be yourself
- Generous vacation policy
- Wellness programs
- Company outings
- Free snacks, drinks, and coffee in the office
- Parental leave program
- Environmentally conscious
Company HQ
Powder House Square, Somerville, MA
Leadership
Staffan Truvé
(CTO)Chairman at Makewave AB, Interspecrtal, and Qamcom Research and Technology, alongside being a Board Member at Vinnoca and WASP.
Christopher Ahlberg
(CEO)Previously the founder & CEO of TIBCO Software. Now a Board Member for the Hult International Business School and the Global Emancipation Network.
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