B2B Demand Generation Manager, VEED
AI-powered online video editing platform
Open for applications
AI-powered online video editing platform
201-500 employees
Open for applications
201-500 employees
Company mission
To make video creation accessible to everyone.
Role
Who you are
- 5+ years in demand generation, growth marketing, or related fields
- Expertise in B2B SaaS startup environments with sales-led or hybrid go-to-market motions
- Strong experience in PPC, SEM, ABM and content marketing best practices
- Experience with Hubspot and business intelligence tools (Metabase, Looker, Tableau, etc.)
- Analytical mindset –you’ll dive into the data to report on campaign results, develop new campaign ideas, and constantly iterate and improve programs with a data-driven approach
- Team player with the ability to collaborate cross-functionally to get things done
- Strong communicator with the ability to speak confidently on both strategy and tactics
What the job involves
- The Enterprise Marketing team at VEED is a cross-functional team with focus on Enterprise Revenue Growth
- It champions acquisition at different moments of the user journey –from awareness via Events and Sponsorship, to consideration via Content Marketing and Paid Campaigns
- You will work closely with other marketing & sales teams as well as cross-functional stakeholders to drive massive impact for VEED
- You’ll join as a Demand Generation Manager for VEED within the Growth team
- Your core mission will be to own demand generation via Paid channels, working cross-functionally with the rest of the Paid team, SEO, CRM, Product Marketing and Sales teams to drive B2B/Enterprise new revenue
- Your core responsibilities will include devising new ways to build pipeline out of 360 campaigns, as well as strategize, execute and iterate on our paid campaigns at different moments of the buyer journey (from awareness to consideration and closing)
- This role will evaluate and launch our ABM strategy, as well as act as the connecting point between top of the funnel efforts and Sales & CRM teams
- We’re looking for someone who can strategically contribute to our Enterprise strategy, can work in an autonomous environment, and has a proven hands-on experience managing relevant campaigns and channels
- Prioritise, create and optimize our Lead Generation campaigns, using a wide-range of channels and strategies (content, webinars, lead forms, etc.)
- Manage the demand generation budget and allocate resources to achieve short- and long-term goals, optimizing for sustainable growth and ROI
- Utilize and optimize Hubspot to accurately report on campaign and channel performance
- Kickstart our ABM strategy - utilize your expertise to plan and execute targeted Account-Based Marketing (ABM)
- Lead marketing technology adoption that will enable the team to meet its goals
- Work closely with the CRM team to implement lead nurturing workflows to ensure the success of the lead generation efforts
- Collaborate with SEO to plan content for search engines that attracts and convert B2B/Enterprise needs
Salary benchmarks
Our take
Video is the fastest-growing form of content on the internet, with 78% of people watching online videos every week, and 55% every day. Editing video, however, remains a pain point for creators and marketers alike – who have to rely on bloated legacy platforms, the same tools used for feature films.
VEED is an online tool that aims to make video editing as simple as possible. With a user interface stripped down to the bare essentials, VEED allows creators and marketers to edit videos, add subtitles and credits, and share and distribute the end product. By specifically focusing on the needs of a social media-first audience, the founding team have created a product that integrates seamlessly with key platforms and can be used without training.
The platform has grown significantly since its launch in 2018, and now boasts hundreds of thousands of monthly active users, and month-to-month growth. The founders have ambitious growth plans for the coming decade as they build out their team and grow their user base to become the online video editing platform of choice.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Employee endorsements
Opportunities to learn
"I love that VEED is at a point where we can all contribute hugely to the direction of the company, there is so much scope to get your hands dirty..."
Funding (1 round)
Feb 2022
$35m
EARLY VC
Total funding: $35m
Company benefits
- Monthly subsidy program to cater to different types of benefits for people. We give our employees the flexibility to choose how they want to spend the subsidy amount
- Unlimited holidays- We value that you get more time with your family& friends and for things you love outside work
- Home office set up- our partnership with Hofy ensures that you have a catalogue of IT equipment options to choose from
- Free access to Spill- our mental health support partner
- At VEED we are remote friendly, enabling teams and individuals to design their day and integrate work and life. Note: Some roles require office presence- please refer to individual job postings for more details.
Company values
- Win Together (push for excellence and win as a team)
- Say it Straight (be candid, courageous and respectful)
- Raise the Bar (Go all in and own it)
Company HQ
Westminster, London, UK
Articles
Leadership
Sabba Keynejad
(CEO & Co-founder)Joined creator platform Vidsy as an early design employee before freelancing as an Interaction Designer.
Timur Mamedov
(Co-founder)Graduate of King's College London and former Software Engineer at BT.
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