Senior Brand Marketing Manager, Fuel Ventures
1+ day a week in office
Early-stage technology & startup funding
Be an early applicant
Early-stage technology & startup funding
21-100 employees
Be an early applicant
1+ day a week in office
21-100 employees
Company mission
To fuel the growth of ambitious technology companies.
Role
Who you are
- Significant experience in brand marketing, ideally in D2C businesses overseeing content, social, influencer, PR, brand partnerships and community
- Strategic thinker with a strong editorial eye and brand sensibility
- Confident in running integrated brand campaigns from strategy to execution
- Experience managing and mentoring junior team members within a marketing or brand function
- Highly collaborative and confident working across teams and with external partners
- Data-literate and comfortable working with OKRs and measuring brand impact
- Ability to analyse campaign performance and utilise insights for future marketing plans
- Thrives in a fast-paced, high-growth environment
- Self-starter, proactive and solutions-oriented
- Passionate about independent fashion, cultural storytelling, and luxury consumer behaviour
What the job involves
- Reporting into our Fractional CMO, the Senior Brand Marketing Manager will lead the execution and evolution of Cult Mia’s brand marketing function - driving forward seasonal campaigns, influencer strategy, brand partnerships and content direction
- This is a key leadership role in the marketing team, responsible for translating the brand vision into high-impact, multi-channel campaigns that drive cultural relevance and long-term brand equity and the growth of an engaged community
- You will manage two direct reports: a Social & Content Executive and a Partnerships & Influencer Executive, as well as our PR external partner, working closely with them to grow our community, develop engaging storytelling, and support customer acquisition
- You will collaborate closely with E-commerce and Partnerships (relating to our designers) teams, as well as external partners to ensure the Cult Mia brand is consistently and effectively expressed across all touchpoints
- Lead the strategic planning and oversight of integrated brand marketing campaigns across social, CRM, influencer, events, and partnership channels — ensuring alignment with Cult Mia’s brand identity, seasonal priorities, and commercial objectives
- Set the direction for our influencer strategy, working closely with the Partnerships & Influencer Executive to manage execution of seeding, UGC collection, and relationship tracking
- Drive the development of brand partnerships and co-marketing collaborations, guiding outreach strategy, partner selection, and campaign concepts while supporting the Partnerships & Influencer Executive on coordination and delivery
- Own Cult Mia’s brand storytelling framework, working with the Social & Content Executive to set the creative direction for social content, campaign messaging, and editorial moments
- Ensure consistent brand identity and tone of voice across all customer-facing channels, providing clear briefs and feedback to team members and agency partners to uphold visual and verbal brand standards
- Manage and mentor a small but high-performing team, fostering collaboration, accountability, and growth
- Provide clear delegation, feedback, and support across influencer, content, PR, events and partnership functions
- Improve brand marketing operations and creative processes, embedding structure, best practices, and scalable systems to boost output and efficiency
- Oversee performance tracking and reporting across brand marketing initiatives, synthesising insights to optimise future planning and team focus
- Manage the brand marketing budget, allocating spend across campaigns, partnerships, and creative resources to maximise ROI
- Monitor relevant cultural, industry, and consumer trends, ensuring Cult Mia shows up in timely, authentic, and high-impact ways
Salary benchmarks
Our take
For ambitious tech startups, securing early-stage funding is a critical but often challenging endeavour. Fuel Ventures, a specialised venture capital firm, has emerged as a supporting resource for these companies.
Founded by Mark Pearson, an experienced entrepreneur who understands the funding challenges faced by tech startups, Fuel Ventures has developed a strategic approach to address these needs. This deep understanding of the funding gap in the tech industry has shaped Fuel Ventures' investment strategy significantly.
Already, the company has demonstrated its value by supporting an impressive portfolio of startups, including Paddle and Heroes. The success achieved by these companies serves as a testament to the insightful guidance and support provided by Fuel Ventures. With its expertise and track record, Fuel Ventures continues to play a vital role in propelling the growth of innovative tech startups.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Company HQ
City of London, London, UK
Leadership
Mark Pearson
(Founder & Managing Partner)Previously the Founder & CEO of Markco Media, and set up MyVoucherCodes. Has invested in over 60 companies.
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