Marketing Associate, Parallel Learning

• We’re looking for a highly organized Marketing Associate who is passionate about events and content and eager to make a meaningful impact within a small, dynamic marketing team
• At least 2 years of marketing experience with lead generation, and event strategy
• A genuine interest in special education and its potential for impact
• Proven ability to execute marketing strategies that drive growth
• Ability to support multiple projects simultaneously and meet tight deadlines
• Strong writing skills with the ability to create engaging content regularly across multiple platforms, marketing emails, social media, sales enablement materials, etc

Desirable

• We are looking for a Marketing Associate to drive our marketing initiatives and amplify our voice across various channels
• In this role, you’ll create compelling content for events, webinars, and email marketing while managing social media and collaborating with our marketing, clinical, and sales teams
• Reporting to the Associate Director of Marketing, you’ll help oversee our marketing calendar, ensure deadlines are met, and collaborate on strategies to enhance visibility and engagement
• Partner with the marketing team to develop engaging event materials and promotions
• Collaborate with subject matter experts to create impactful webinar content
• Support the logistical setup of webinars, including coordinating with speakers and graphic designers for event collateral
• Work with designers to produce eye-catching imagery for newsletters
• Maintain and support the email marketing calendar and oversee logistical aspects
• Collaborate with an SEO contractor to enhance content visibility
• Help develop and support a social media calendar, overseeing organic content on LinkedIn, Instagram, and Facebook
• Help monitor performance metrics and help brainstorm strategies to maximize engagement
• Assist in creating sales enablement materials in partnership with the marketing, clinical, and sales teams