Growth Product Manager, Apartment List
$140-206k
+ bonus + equity
Real estate platform making renting simpler
Job no longer available
Real estate platform making renting simpler
201-500 employees
Job no longer available
$140-206k
+ bonus + equity
201-500 employees
Company mission
To build a better world of renting for everyone, to get rid of the pain and complexity, and make it more personal and flexible.
Role
Who you are
- This role demands a highly analytical and technical individual who can not only develop and execute comprehensive retention campaigns but also delve deep into data to drive decision-making
- Bachelor’s or Master’s degree in Operations, Marketing, Data Science, or a related technical field
- Minimum of 10 years in a technical digital marketing role, with extensive experience in email, SMS, and push notification technologies
- Demonstrated experience in marketing automation, CRM software, and integration with data analytics platforms
- Strong proficiency in data analytics, A/B testing, and machine learning applications
- Exceptional leadership skills with experience in managing technical teams
- Excellent problem-solving abilities and a detail-oriented mindset
- Strong communication skills to effectively liaise between technical and non-technical stakeholders
What the job involves
- We are seeking a Growth Product Manager who will be responsible for leading our digital marketing strategies across email, SMS, and push notification channels
- Strategy - Architect and implement sophisticated email, SMS, and push notification retention levers with a strong focus on technical integration and automation
- Personalization - Oversee and implement segmentation and personalization of campaigns to ensure targeted and effective communication
- Analytics - Lead data-driven strategy, employing advanced analytics, A/B testing, and predictive modeling to optimize campaign performance
- Implementation - Collaborate with product and development teams to enhance marketing technology stack and automation capabilities
- Compliance - Maintain compliance with data privacy standards and cybersecurity best practices in all marketing initiatives
- Leadership - Lead and mentor a team fostering a culture of continuous improvement and innovation
- Innovation - Spearhead the development of machine learning algorithms to enhance customer engagement and conversion rates
Our take
Apartment List is a rental marketplace platform designed to make leasing as fair, easy, and transparent as possible for landlords and tenants. It uses user preferences to curate suggestions and advertise rent discounts.
This is a savvy and simple proposition, especially in Apartment List’s urban search locations where quick turnover and steep pricing can make rental searches a daunting and unpleasant prospect. The efficacy of their approach has been vindicated by profitable operations and increased equity funding.
As the rental market continues to grow, Apartment List has proven to be a reliable and successful platform. With over a third of American households now occupying rental properties, Apartment List has been able to capitalize on this trend, hitting a milestone of 6M apartment units listed on its site in 2022. Moreover, the platform recently announced that it has assisted nearly 1M individuals in finding their next apartment. These impressive numbers are a testament to Apartment List's effectiveness in connecting renters with their ideal living space.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
1% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jan 2021
$10m
SERIES D
Dec 2020
$50m
SERIES D
Total funding: $163m
Company benefits
- Medical, Dental, and Vision Coverage
- One Medical Membership
- Parental Leave
- Flexible Time Off
- Quarterly Leadership Awards
- Home Office Reimbursement
- Health & Wellness Reimbursement
Company HQ
Financial District, San Francisco, CA
Leadership
John Kobs
(Chairman)Previously Co-founder of Auto List, which was acquired by CarGurus (NASDAQ: CARG) in January 2020. He served as Apartment List's CEO until 2022.
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